5. Reduce the number of 404 pages

This is something that happens more often than you think; you might be punished for having too many 404 pages on your site. Also, it is not a good thing for SEO.

These 404 pages often occur when viewers are searching for something or directed to your page. When most of your viewers are directed to these pages, they will see that the page no longer exists. But if you try to reduce the amount of this occurrence, it will encourage your readers to stay longer on your page.

6. Work on Your Site Loading Speed

The slower speed of your site or delays in the loading of the features on your site can be a turn-off to your viewers and potential customers; this might make them leave immediately they click-through.

Optimizing your site speed will not only help in boosting Google ranking but also reduce the bounce rate and increase the Dwell time of your viewers.

There are some little things to put in place in order to have faster pages; some of them are listed here.

• Invest in lightweight themes and features
• Use better CDN (content delivery network)
• Choose a better web hosting service.

7. Improve Images and Graphics

You should always try to pay attention to your images; using better visual content will make your site more interesting and attractive to your viewers.

Images not only make your posts easier to read, but it paints a clear picture, in the mind of your audience, about what you are talking about. To give your viewers a better experience, try investing in great graphics and images.

8. Use White Spaces

While you are using white spaces, ensure to do it in a way that will not take too much space on the article. Aside from that, white spaces are really great; they make your content more understandable and readable.

Using these white spaces will help convey your messages in a better way. While setting your readers in a more comfortable position, they help your readers in transiting from one paragraph to another with relative ease.

9. Improve Your User Flow

To develop a good user flow for your site, you have to ensure that your design and features are simple and at the same time useful to your readers; it is a very important aspect to consider while building a good customer experience.