Vangie Beal An e-mail signature is a block of text that is appended to the end of an e-mail message you send. Generally, a signature is used to provide the recipient with your name, e-mail address, business contact information, or Web site URL.

Everyone who communicates online has an email address. Furthermore, we all have the ability to make use of an email signature. So, why do half the people who uses email do not use an email signature?

An email signature can be a valuable asset in your marketing campaign. In its unique way this free promotional tool will bring a higher conversion rate due to it being in a more trusted light compared to an unknown email sent from an unknown source.

For all intended purposes, this is a tutorial for leveraging an email signature at its most optimum level for marketing an online business.