4. Target Optimized Blog Lengths

You may want to consider what should be the average post length? You can, of course, make your posts long enough and contain all the important information that must be conveyed to your readers. Though the post has to be keyword-optimized, you must ensure you don’t bombard the entire post with a broad string of specialized keywords.

Your write-ups should be informative and detailed enough and must contain some quality, content-rich stuff that you can boast of. But before you hit the publish button, you need to ask yourself: Is it something I would like to read over and over again?

Literally, longer posts (but quality enough) rank higher in search results. In a study, the first 10 positions in search results always consist of blogs whose average word lengths range from 2000 words and above. While you may want to aim at articles of 2000+ words, you should remember that you may not necessarily have all posts being up to that length. And you should always mind quality over quantity.

You should also try crafting your post titles to captivate both your readers and major search engines. Research shows that post titles containing 6 – 12 words get the most traffic hits.

5. Allow Guest Posters

I realize blogging takes time. No matter how long you want to stay active on your blog, you could allow guest writers to contribute articles or posts.

You could invite a niche-related authority blogger to contribute a high-quality article, or invite a top blogger for an interactive interview session which can be printed in a question & answer pattern.