YouTube SEO Tips for Optimizing Your Videos

For your YouTube videos to rank higher, apply the following SEO tips.

I. Have a focus keyword for every video you upload on YouTube.

There may be other related keywords or long-tail keywords that you are currently using, but ensure that you have just one focus keyword and stick to it

When uploading any file on your site, it is best practice to include the focus keyword in the filename.

For Instance, the "alt" attribute for any image should include the focus keyword. Also, videos that you upload on YouTube should include the focus keyword in the filename

II. Video title should contain at least 5 words which will include your focus keyword

III. Your video description is one of the most important aspects of your YouTube SEO, so you've got to do it right.

IV. YouTube crawler doesn't understand video content, but texts are clear enough. And the best way for the crawler to understand what your video is all about is through the video description.

So when done correctly, you will help YouTube crawler better rank your videos with the right keywords.

Your video description should be at least 200 words, should include the focus keyword, and the URL to your landing page or website.

V. Include tags with the right context of your videos that can help viewers find your videos. Also, have your keywords included in the tags.

VI. Build your subscriber base by encouraging your viewers to subscribe and share your videos.

VII. YouTube playlists are awesome for driving more viewers to your YouTube videos. Be strategic in creating the playlists and in your use of keywords.

Of course, you will need great tools to help you make the most of your YouTube SEO.



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Peter-Nagy Premium
Thanks for all the great tips and tools!

Video is useful for more than entertainment, too. Video on landing pages is capable of increasing conversion rates by over 80%, and the mere mention of the word “video” in your email subject line increases open rates by 19%. 90% of customers also say videos help them make buying decisions.

Peter
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Paul2012 Premium
That's really true, Peter Power! Video converts crazily because most people prefer watching to reading. So, video marketing is instrumental in building an online business.

Paul
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Dorrie1 Premium Plus
Great lesson thank you
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Paul2012 Premium
Thanks, Dorrie! Glad you found this post useful! You can improve your YouTube marketing by leveraging those SEO tools talked about in the training.

Paul
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Israel17 Premium
Hey Paul, thanks for this awesome tutorial on SEO tools for improving YouTube marketing! Much appreciated! Please, keep them coming! This is truly helpful!

Israel Olatunji
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Paul2012 Premium
Most welcome, Israel! Glad you enjoyed my YouTube SEO and marketing tutorial! Much grateful!

Paul
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Israel17 Premium
That's awesome, Paul! Nice going! Your training on YouTube is, indeed, valuable. Thanks again!

Israel Olatunji
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Paul2012 Premium
Much welcome onboard, Israel! Thanks for the appreciable word of encouragement!

Paul
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mcb247 Premium
Thanks for sharing...I love Tube Buddy and use this for every I do.
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Paul2012 Premium
That's true, mcb247! Tube Buddy is an instrumental tool when it comes to tracking your YouTube stats, getting the right audience, and improving your overall progress. Thanks for stopping by!

Paul
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vmccarthy Premium Plus
Thanks for all the great tips and tools!
Veronica
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Paul2012 Premium
Nice meeting you, Veronica! Good to know you found this tutorial helpful! Do ensure to leverage YouTube for the best you can get therefrom for your SEO and online success. Thanks again!

Paul
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