Write Compelling Profile Info Leveraging SEO Keywords
When you want to compose your LinkedIn profile summary and details, use a format that will easily captivate the category of people you want to target. On LinkedIn, you’re permitted to write your headline message directly under your profile name.
Utilizing the 120 character text space, you can briefly introduce yourself to your audience and narrate to them what services you offer. LinkedIn SEO should be included in your profile summary, experience & headline sections. This tends to keep visitors engaged and helps to drive relevant traffic.
A great way to find the strategic keywords to use is to leverage the search box on LinkedIn. You’ll find the most relevant keyword phrases that relate to your business. If you’re offering blogging services, then the keyword phrase would be “Blogging” or might be “Online Marketing”.
If you’re creating a profile as an advertising expert, then the termed keywords could be “Digital Marketing” or perhaps, you can use “Twitter Ads”.
Come up with a good list of phrases that are rank-worthy for your relevant industry and termed keywords that can drive massive traffic. By leveraging this list, you’ll optimize your LinkedIn profile with the SEO search queries that will potentially boost the rankings of your profile.
I, like others have mentioned, have been on LinkedIn for a previous business but haven’t used it at all as a tool for my site.
This is really helpful.
KyleAnn
To be fair my LI profile is tailored to my previous career, so I need to update it.
Note: I have clicked many of the links in the post - so those are a good idea. I think I will read through many of them as they are very pertinent. Good job, my friend.
Thank you,
Alex