1. Compelling Content Specifically Written and Prepared for the Email Newsletter to be Sent Out

There are helpful ideas and tips that may not really work with a blog post of longer lengths. So, bloggers utilize their email newsletters to send out such tips and ideas which are still unique from what readers have learned about so far elsewhere.

This increases their trust in you believing that they can always get new things reading all of your newsletters sent out weekly.

Obviously, a lot of email newsletters sent out by some bloggers are not usually opened by most subscribers let alone reading them and linking to blog posts. This is because everybody wants to learn new things all the time.

Nobody wants to read already shared ideas and tips by other bloggers. So, the moment readers find that you’re such a blogger who always shares new, helpful and engaging ideas weekly through email newsletters, you’ll get more subscribers to open your newsletters and link to your blog posts at all times.

As you’ll be writing content persistently, you would need to schedule your posts and time in order to be effective for the writing of your blog posts and newsletters.

So, while creating content for your email newsletters, don’t hesitate to create content on new ideas and tips so you can build a community with time.