4. Spend time adding video subtitles (CC)

The Subtitles or Closed Caption (CC) function that you will find from the video editor itself, within the YouTube video manager section, is of great help when it comes to achieving greater visibility and better positioning within the YouTube and associated search engine as is Google's own search engine.

5. Translate transcripts and subtitles into other languages

Being able to globalize your channel has to be your dream and you will get closer to it if you offer translations of your video in several languages ​​to your audience.

The best thing is that you don't have to record the video for each language. You can rely on YouTube's machine translations or, if you can, even have a verified translation done by professional translators.

6. Assign relevant tags to your YouTube video according to your SEO strategy

Tags make it easy for your video to be found, but only if you use relevant and popular tags, otherwise you are casting the net in an area where there are no fish!

Take a little time and do your research! Search and choose the most searched tags by your target audience, with long tail keywords or phrases.

There are a number of free and easy-to-use tools that you can use to research your niche tags, or why not, keep an eye on your top competitors.

7. Create a custom thumbnail (cover) of your video

By default, the thumbnails of the videos appear as the cover of the video in the results lists, since they are created automatically by YouTube, selecting a capture of your video. It is very good, because it makes work much easier and the vast majority of videos use this automatic method.

But the statistics reveal that those channels with the best performance on this platform are those that upload personalized thumbnails of their videos, using striking images, which attract the attention of the user, being faithful to the content that the video contains, and invite them to click and view the video.

It is well worth spending a little time creating a personalized, impressive cover image (thumbnail) that grabs the attention of your audience, you will notice the difference!

8.Create calls to action (CTA) on videos

The call to action (CTA) is crucial in conquering the public and persuade them to do the action you want, such as subscribing to your YouTube channel.

Be as convincing as possible about this and show them the way so that, with one click, they become part of your loyal audience.

Remember that the number of subscribers to your channel is one of the factors that YouTube will take into account when positioning your videos in its results lists.

Invite them to subscribe.

Gaining subscribers is one of the main objectives of every YouTube channel, so you must be strategic to invite the public to subscribe.

Gaining subscribers sends a strong message to YouTube, telling them that your videos are good and provide a great experience for users.

Usually, it is customary to make the invitation to subscribe at the beginning or end of the video. It is up to you to be persuasive and bold to achieve it!

If you are adding subscribers, it is because users are having a good experience on your channel; To enhance this achievement, it is important that you keep the focus on your new audience.

To do this, it could help to always upload your content at a specific day and time of the week, as this way the public will be attentive to see what you have created. These first days of 'love' are vital to creating a strong bond between your channel and your new subscribers, don't miss out!