4. Customize and Clear Your URL

A lot of SEO experts confirmed that precise and shorter URLs help search engines better understand what your posts are talking about, and they also provide a better user experience.

Also, you want to make sure that your URL contains your target keyword; this will enable it to rank better. Brief and concise is certainly best.

5. Use a Proper H1 Tag

Your H1 tag will always be the first thing when people arrive at your blog post. Generally, your H1 tag is usually your blog post title. A good H1 tag can greatly impact your search engine ranking.

A well-optimized H1 tag will enable search engines to better index your content.

Ideally, your H1 tag should:

• Be short and to the point.
• Provide a clear idea about the blog post.
• Include your target keyword (Long-Tail Keyword).

Conclusion

Irrespective of whatever your website is about, the scope and audience increasing the web traffic should be one of your major focuses. If you want to identify whether your web page will be ranked positively by Google or not, then confirming the page authority of your web pages will give you the best answer. Take notice of your page authority score and do as much as you can to develop it.

Moreover, there can be a lot of other ways to improve page authority; so, spot and apply them to boost the score.