Build an Industry-Based Reputation

Credibility and reputation are inseparable. When your website is regarded as a credible source of information and has a high Google ranking, suggest your business is reputable. The key is to keep creating quality content that resonates with users’ queries. And in no time, you will be seen as an authority in your industry.

No doubts, maintaining an industry-based reputation may attract Google’s attention to your website. It gives more value and recognition to your website.

Google’s Web Crawler uses certain indices to identify certain websites as “relevant” and “important”. Linking your site to any of these sites gives your website a chance to be recognized as important, thereby moving it to the top on search engine results pages.

While it’s a great idea to cite credible sources, you should also work towards making your site a reliable source that can be cited.

Use Well-Researched Keywords

The term keyword denotes words or phrases that are searched in a web browser. Using the right keywords can potentially increase traffic to your sites. So make proper research on high-quality keywords to boost your SEO.

Having got quality keywords through research, incorporate them into your content and let them flow naturally with the content. Avoid a situation that would make your content look as though it was written by a robot – strategically place your keywords in the content.

Be Responsive

Due to technological advancement, there are now devices of different screen sizes and resolutions. Incidentally, the number of mobile users is constantly increasing; hence the need to optimize your website to be flexible for all devices.

You need a responsive website that will adapt to any device. A responsive website is also a key factor in SEO because it enhances a great user experience.