2. Doing Your Research

Once you have some solid ideas, it is time to do the research. It's important not to give false information to your readers and to damage your reputation.

Google is your first search engine. Type the title or idea of your blog. The results will give you your first exposure to the competitors. Take a look at the top results to find the following:

• Make sure the article flows smoothly and is clear. Is it informative and interesting? Does the article flow naturally? You can include it in your post if it is believable and factual.
• Pay specific attention to the publishing dates. Posts that are older will appear more relevant to your audience.

You need to organize research. Evernote, a popular app for organizing research is a great resource. It connects to all devices. Users can save everything from audio and video files to images online, and much more.

The latest news has arrived. Evernote allows you to pin content that you find online. This is a great feature that will give you a better view of all the inspiration sources you have.

You won't be tempted to use someone else's ideas if you keep track of them. Don't copy what you find, but let your research inspire you!

3. Become a Great Storyteller

We all love to read a good story and this is a talent that you need to develop if you want to create a following. It is one thing to read facts and opinions but what better way than to read a point in context.

‘Learning’ has always been a passion of mine. Even hearing the word makes me grin and reach for my newest muse. Recently it has been my tiny bass guitar. Really? I hear you ask! Oh, but it isn’t just any bass guitar, it’s a Ukulele bass. There I’ve shocked you, haven’t I?

You never knew that there is a trend for more professional guitarists to play these small bass guitars in bands. Even more wonderful is that they are the perfect size for women, and oh so light compared to the chunks of wood commonly called bass guitars.

A big sound too! I guess size isn’t everything!

So, polish those storytelling skills and help people connect with you and your subject.

Next, editing and giving the content a polish!