What is a Landing Page?

(Welcome to my very first tutorial!)

Typically a landing page is any page that link to from another website and show to visitors....

This "can" be your normal Home page.

But, additionally, you can have a separate landing page to sell an item OR request a signup for your newsletter.

When a signup is requested on a landing page, it's synonymous with the term:

Squeeze Page

I guess that came about because you're trying to "squeeze" someone for information.

:-)

A typical landing page should be short and sweet and have a definite "Call to Action".

The landing page or Squeeze page can be and should be very simple....

It can ask for email address only, or email address, first name and last name (typically).