Alignment: Vegan BBQ Pork
Published on May 8, 2026
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
If your products and your prospects are not in perfect alignment, you’re probably having difficulty with sales.
The product and the prospect also needs to be in alignment when it comes to a person‘s values and beliefs. If the product is not aligned with the prospects, personal beliefs, it’s going to be difficult to close that sale.
Imagine taking out a first date and going out for seafood, when that special someone is allergic to shellfish.
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Do you think it would be wise to have a niche of “cheap vacation destinations”, and marketing to people that don’t have money?
Initially, I thought it was going to be easy to sell Wealthy Affiliate memberships because I thought everyone wanted to make money on the Internet. It turns out, the MMO niche is crowded and the trust factor is low.
Are there “impulse buyers” in your niche?
What are your thoughts on the product to prospect alignment?
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