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INSIGHTS1 MIN READ

Boing...Boing... Bounce Rate!

Telmari

Published on July 7, 2012

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

Lookin' at my Google Analytics just now for one of my sites, I noticed what seemed to be somewhat of a high bounce rate (to me).
(If you're not familiar with the term 'bounce rate' - it's simply a measure of what % of your visitors leave your site immediately after viewing only one page. Generally, a low bounce rate is good because it means your content is 'sticky' and has value for your visitor such that they wanted to stay on your site longer & view more pages).
However, I know bounce rates can really vary so that what seems 'good' in one market might be terrible in the next.
So I'm curious what you think!
What's your bounce rate (if you know it) for one of your sites?
Are you selling digital or physical goods?
Do you think it's a good or a bad bounce rate, all things considered, for your site & market?

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