What 11 Months on Pinterest Taught Me About Slow Growth and Real Momentum

byshawn8183

882 followers

5 days ago

Hey WA Crew…

I have not posted in the Pinterest community for a bit, but today felt like the right day to come back in with something real.

I have had this Pinterest account open for 11 months now, and in the beginning I honestly did not think Pinterest was for me.
But after playing around with it and testing different things, something started to make sense.

This past year I spent a lot of time watching my Pinterest analytics.
Not casually.
Not guessing.
Really paying attention to what happened every single time I posted.

And after 11 months here is what I finally understand:

Slow growth on Pinterest is not a weakness.
It is momentum that builds piece by piece.

And somehow ,while trucking long hours, building multiple websites, and fighting the Shopify/Printful setup, and basically throwing darts at a wall for the first half of the year…

Pinterest still pushed my brand forward.

Let me show you exactly what I learned.

The Numbers That Hit Me Hard This Year

Here’s what Pinterest gave me this year even with inconsistent posting:

• 1.4 million impressions
• 456K total audience
• 43K pin clicks
• 8.5K saves
• 2.3K outbound clicks

And now that I’ve looked at the charts from January to December, I see the truth:

Pinterest rewarded me every single time I showed up.
And paused every single time I disappeared.

But the magic?
Old pins never stopped working.
Not once.

They stayed alive.
They kept circulating.
They brought in traffic even when I wasn’t even on the app.

Pinterest is a slow-burn machine and the numbers prove it.

Saves: The Underrated Gold Mine

The stat that shocked me the most?

8,500 saves.

That means people weren’t just clicking…
They were keeping my pins.

Saves tell Pinterest:

• This image hit emotionally
• This content belongs to someone’s personal board
• This pin deserves to live longer
• This brand has value

If Pinterest had a currency, saves would be it.
They’re what keep your pins running for months after you post.

Pin Clicks: 43k People Stopped to Look Closer

This number told me one thing:

My visuals work.

Something about the mood, the lighting, the style, the way Bigfoot is presented,it grabs attention.
People stop.
They tap.
They look closer.

And that’s how you start to build a real identity on Pinterest.

Outbound Clicks: 2.3K People Left Pinterest to Visit My World

This is the part I’m taking seriously going into 2026.

With no polished CTA strategy yet, I still got:

• visits to my book library
• visits to my blogs
• visits to my apparel shop

This stat told me:

If I can get this much traffic without trying…
What happens when I start intentionally guiding people?

This is the biggest growth lever I have going forward.

Total Audience: 456,000 People Saw My Content

I’m not a giant brand.
I’m not an influencer.
I’m a truck driver building a dream one post at a time.

Yet almost half a million people saw my stuff this year.

That’s what consistency + a niche + Pinterest’s engine can do.

Audience Breakdown (The Part That Surprised Me)

Pinterest showed me who is actually looking at our world and this is where things get interesting.

Gender

My audience:

54.9 percent Male

37.2 percent Female

Pinterest’s overall audience:

55 percent Male

37 percent Female

My numbers line up almost perfectly with Pinterest’s entire platform. That tells me something powerful.

Wildfoot isn’t just reaching a niche. It’s matching the behavior of the entire platform.

That means we are tapping into the mainstream trend, not fighting against it.

Devices

When I looked at devices, the same thing happened.

My audience:

48 percent Android

Strong iPhone usage

Solid web traffic

Pinterest’s overall audience:

44 percent Android

38 percent iPhone

I am not just matching Pinterest’s device breakdown, I am actually exceeding it, especially with Android users.

That means Wildfoot is hitting people exactly where they already spend their time.

Strong mobile + strong web = strong brand foundation.

Locations

United States 54.8 percent

Our biggest group by far.

Other Regions 25 percent

A massive global spread Pinterest grouped together.

Canada, India, Russia, Mexico, Brazil, Germany, the United Kingdom, and Indonesia also showed up strong.

This is global reach.

This is a brand that is traveling farther than I ever expected.

What does that tell me?

My pins need to stay:
bold, cinematic, sharp, and mobile-friendly.

This platform is visual storytelling for a scrolling audience.

Engagement Trends That Changed Everything

Pinterest taught me one truth:

It doesn’t punish you for being busy.
It just pauses.
And when you come back… it wakes up again.

My graph literally shows:

• Spikes = when I posted consistently
• Dips = when trucking and life pulled me away
• Steady background traffic = old pins doing their thing quietly

Pinterest is the most forgiving platform I’ve ever used.

The $31 Question What Really Happened

If you looked closely at my analytics screenshot, you’ll notice Pinterest shows:

CA$31.00 revenue.

So let me explain this clearly.

That $31 wasn’t Pinterest paying me.
It wasn’t a successful product sale.

Here’s the real story:

• I finally connected Shopify to Pinterest
• The catalog synced
• The Pinterest tag started firing
• Pinterest detected a “purchase event”
• It recorded that event as $31 revenue, even though the order never fully processed on the fulfillment side

So no that isn’t money I earned.

But it is something important:

It’s the moment everything officially connected.
Shopify → Printful → Pinterest → Catalog → Tag → Tracking → Conversions.

After months of fighting setups, integrations, missing data, and broken syncs…

That $31 was proof that:

My system finally works.
Real conversions can happen now.

It wasn’t income.
It was a milestone.

The Real Story: 11 Months of Throwing Darts

When I started this Pinterest journey:

• I didn’t know what style worked
• I didn’t know how to brand consistently
• I didn’t know what my audience cared about
• I didn’t know how my pins would behave over time

Honestly?

I was just throwing darts at a board.

But each month, Pinterest taught me more:

• Which images get saves
• Which tones stop the scroll
• Which concepts spark emotion
• Which visuals get people clicking through
• Which posts bring organic traffic long after posting

Now, 11 months in?

I’m finally seeing the patterns.

I’m finally understanding my niche.

And now that I have my Shopify store successfully hooked in after one wild, stressful, hair-pulling ride I can finally see the bigger picture.

My Final Thoughts

So is Pinterest good
One hundred percent yes

But here is what I really want to point out.
All of these results came from posting with no real strategy. I was just throwing things out there and hoping something stuck. I fumbled more times than I can count. My landing pages were weak, my call to actions were terrible, and even then Pinterest still kept pushing my brand forward.

Seeing what actually worked over the past year gave me a new outlook and a clear direction.

I finally changed my strategy to match how Pinterest really works and this year I am running three pins a day.

A morning coffee image that leads to my library
A midday Wildfoot apparel pin that leads to my shop
An evening blog pin that refreshes older content and brings in new readers

I am also rebuilding my boards so everything matches the new direction of my brand. There is a lot to do here this year, but it feels right.

Pinterest works
Because people on Pinterest are not scrolling to kill time.
They are looking for ideas, stories, solutions, and inspiration.
They want something to save, something to follow, something to try.
And if you give them that, they will follow your brand for years.

Even with slow growth
Even with inconsistent posting
Even when life is busy and you are learning as you go

This platform carried my content all year, and now I am ready to build with intention.
I am ready to scale.
I am ready to guide the traffic instead of watching it drift.

2025 was the year I learned and built the foundation with Wealthy Affiliate guiding me and giving me the power to grow this brand.
2026 is the year I turn Wildfoot into something people recognize instantly.

The best way I found to build a brand comes down to four things.
1. Believe in your Niche... 2. Execute consistently (even 3 pins a day)... 3. Leverage the WA Tools and Training ... 4. Give it time (The slow-burn always wins).

Shawn