5 Ways to increase reader engagement in Social Media
VISUALS FOR SOCIAL MEDIA & FACEBOOK
1) Use identifiable words and images
"Covfefe" as tweeted by Donald Trump recently, has no meaning to the general public or is not even a word listed in the dictionary. It is not an identifiable meme! Please check your spelling and grammar before publishing.
Oprah Winfrey on the other hand is a known and recognizable by a large population of readers. The point is she is someone you can easily connect with.
2) Use Charts and Infographics to help the reader digest ideas quickly. Looking at a spread sheet with detailed data has a lot of useful information but is not easily assimilable for the casual reader.