What's the Heart of Internet Marketing?

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Updated 9 years ago

I've had many deep conversations and thoughts with a trusted friend while taking walks.

So walk with me. My beginning thought is technologies will change. The nature of a human never really changes. It feels, it hurts, it wants pleasure, and experiences pain.

Notice I'm emphasizing the "Nature" of humans. Attitudes might change in a person and that usually happens due to some emotional experience, to some degree.

Everyone is looking for something they want and or need, right?

Text messaging has been around for thousands of years. Really? Text messages are basically words. That's nothing new.

People use to send messages and or letters via human carriers, pigeons, setting smokey fire signals, brass horns, sounding drums, etc. Mankind's desire to send messages to far away places, has always been there, and executed one way or another.

Where are you going with this, Palley Pall?

Communication fundamentals are still the most important part of the messaging process. What good is having a great technical tool to send messages, if the message is not clear? If the message doesn't do, what you want it to do?

Read that next sentence and or paragraph.
To join your cause.
To build a stronger relationship.
Earn trust.
Buy from you.
Whatever.

Over the past few days more than ever, I've uncovered within the importance to develop the most important skill, I believe to marketing, effective communication skills. Plain, clear, to the point, words that touches hearts, and get's the reader and or viewer to want more.

Communication is everything with making money online. It's the non verbal, the verbal, the visual. It's about reaching the human senses of sight, hearing, feeling, and the others to the lessor, at times.

Learning how to distribute that message using landing pages, websites, articles, SEO, etc. are the other necessary skills needed. But if that message isn't strong enough to deliver, what good is the rest?

You could ask that same question from the other side, what good is a powerful message without a way to deliver it?

Please share your thoughts on this subject here. I'm looking forward to reading your comments below! :)