Free, Quick & Dirty SEO Checklist - 80 20 SEO Cheat Sheet

byobdude

1.1K followers

Updated 3 years ago

Hello everyone,

I'll make this one short and to the point... Think of it as my personal 80/20 of SEO.

What I mean is, if you consistently apply these SEO basics, and you consistently publish fresh content while taking care of these SEO basics... You're already ahead of most online marketers.

WA's keyword research & in-depth training is great, and you should always refer back to it over and over again... But unfortunately, I see too many of my followers getting totally overwhelmed and lost in some relatively unimportant details.

That's why I created this SEO Checklist / "80/20 SEO Cheat Sheet". I hope you get something out of it.

If you have any questions, please let me know in the comments below or send me a private message.

Thank you & stay awesome,

Tim

SEO Checklist

I keep this checklist short & simple, because: SEO is simple!

Most “gurus” will disagree with me. They try to make this topic look super complex, and overcomplicate Search Engine Optimization for one reason only: To sell you their course and “the magic pill”.

The magic pill - of course - doesn’t exist.

I have plenty of results to show for and to prove my point:

Keep it simple, and focus on the consistent execution of these SEO basics below.

If you follow my advice, you will see results over time - guaranteed.

On-Page SEO

✅ Meta Title | max 60 characters
✅ Meta Description | max 160 characters
✅ Slug / Permalink | systematic, short, and simple
✅ Internal Link Strategy | link relevant content only
✅ Page Structure | page should be clean, organized, and easy to navigate, add relevant footers.
✅ Images + Alt Text | add relevant images, always use alt text, don’t overdo it
✅ (Rich) Media Embeds | add relevant and valuable videos, use standard embedding, but don’t overdo it
✅ Authority Links | add relevant external links, 1-3 max, and only if relevant
✅ Comments | publish and moderate quickly, remove spam, keep it clean, simple, and relevant

Off-Page SEO

✅ Submit Sitemap / Fetch as Google | request indexing of new content
✅ Error Checking / Handling | regularly check for (crawl-)errors, fix asap
✅ Gather Backlinks | grow links naturally, no spikes, via guest posting, outreach, or strategic buying

General Guidelines

✅ Mobile first | make sure your page loads fast and looks great on mobile
✅ Revamp old, existing content regularly. Keep your articles and pages up-to-date
✅ Don’t write for Google. Always think “value first” and great user experience
✅ Mistakes happen, just correct them and move on
✅ Rome wasn’t built in a day. Not everything will work, just keep going and adjust if necessary
✅ Publish new content frequently and simply get back to it after a setback, this is most important
✅ Keep it simple, and always apply these SEO best practices - results will follow!

And that's it.

Again: If you have any questions, please let me know in the comments below or send me a private message.

Thank you & stay awesome,

Tim