The new Google SERPS algorithm and what you need to know!

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There has been a change to the Google algorithm when it comes to what it displays on the first page.

Take a look: https://twitter.com/glenngabe/...

The link above is a Twitter post by the popular SEO expert Glenn Gabe, and he is showing screenshots of what the new search results look like. Keep in mind, not everyone will see this when searching for a keyword because it has not yet propagated everywhere. Chances are, they are just testing.

So what is this new algorithm change? It involves listing a bunch of Google selected reviews product listings, etc... The usual organic result listings will end up way at the bottom!

BUT.... Don't panic just yet.

For now, it seems like these new search results are limited to direct product keywords. So for instance, 'BeatX Wireless Headphones' will produce these results, but something like 'Best headphones for kids' may not.

If you have followed the training here at WA, you also know that targeting low hanging fruit keywords is a great way to get more certainty out of your visitor count.

My feeling is that low hanging fruit will be the way to go with this new algorithm. What do you think?

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Recent Comments

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Good info to have. That lesson is coming up in my training, so I'll try to pay particular attention! Thanks for the alert!

Definitely. Low Hanging Fruit keywords target specific low competition keywords. I think that the training here is more updated than ever

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