Make your product to speak to your customers first

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Updated 6 years ago

HOW TO MAKE YOUR PRODUCT TO SPEAK TO YOUR CUSTOMERS FIRST

Much as there are millions of transactions for goods and services worldwide, the fact remains this, there is still a very big brand awareness gap between the small businesses and the stakeholders. However, in most cases, small business owners are still in the comfort zone waiting for potential buyers for their products. They are made to believe that the best niche they select automatically attracts buyers which is sometimes wrong.

The Most important point to note is this; 85% of buyers conduct research before they surrender their debit or credit card details for you to earn.

Particularly, buyers want to get the best out of what you offer for every penny they spend. Therefore, this makes them behave like job recruiters who look for critical information about the candidate before they fully entrust them with their company details.

In regard to above, serious buyers will first google details about your product before asking close family members, friends and colleagues due to fear of losing their hard-earned money and family trust as a result of placing orders for wrong products.

The question is, how will your product speak to your customers first?

Before we address above question, I want to put this clear. Some businesses will continue to collapse if they fail to identify the unique needs of their buyers. Unfortunately, this will be a big nightmares and psychological toucher to the owners who invested all their time and money with hope of making profits.

Specifically, there are very many ways of avoiding Anik’s nightmare in your business and probably become successful like him today. The good news is, some people are already doing attractive product displays, making discounted sales offers, and conducting door to door deliveries and other after sales services.

However, to answer the above question, there is one king that many people forget and this is product description. Product descriptions gives buyers the firsthand information about how your product meets their needs. When the product is clearly understood, it will even attract the newbies who have never purchased goods in your online store to place their first order with you straight away.

Remember people are technologically updated with internet everywhere and new businesses are launched officially every day. Therefore, the more you make your buyers understand your products, is the more you are most likely to make grate sales turnover which attract the best product reviews and much money.

Product reviews gives you the opportunity to effectively understand what your buyers need and strategies for improving on your branding.

Amazingly, these are some reasons why every year amazon and Netflix are excelling. Apart from focusing on making massive sales and revenues, they are solving problems of their customers first by providing them with necessary information about all the products they offer.

Grate content, now the question are;

What have you done to make your products standout from the hungry competitors?

Do you have clear product descriptions and reviews?