How to Avoid AI Slop and Create Content That Feels Human, Helpful, and Worth Reading
Hello WA colleagues,
Today I want to write about AI slop. Many of us here have posted about writing content that feels human and not losing our voice.
And let’s be honest for a second. All of us are using AI in our daily work, but when I open my social feeds, it’s endless, the same advice and content that sounds right but says nothing.
AI has made creating faster, but it has also made it easier to post without pausing, to publish before thinking, and to sound polished without actually being helpful.
This isn’t about blaming tools or calling anyone out. It’s simply a reminder for us, creators who care about their work, their audience, and their voice.
I use WA AI tools to generate content, but before pressing publish, I review and update everything, I add my personal insights.
That’s why I wanted to share my simple manifesto for creating work that still matters.
Create less. Mean more.
Volume is easy, but clarity takes effort. It’s the same principle as “quality over quantity,” and I always choose quality.
Start with something real.
An insight, a frustration, a lesson learned. If it didn’t come from your experience, it won’t have the desired effect.
Use AI as a tool, don’t let it replace you.
Let it assist, organize, or refine. The thinking should still be yours.
Say something specific.
Generic advice blends in, but specific advice stands out and that’s what people are searching for.
Write for one person, not an algorithm.
Help one reader. Solve one problem.
Cut the fluff. Keep the point.
If it sounds impressive but says nothing, delete it.
Add texture.
Opinion, nuance, experience, doubt, that’s where trust lives. That’s where people feel understood.
Respect attention.
Don’t post just to post. If you wouldn’t read it, don’t publish it.
Ask one final question before publishing: Does this help someone, or is it just filling space?
The internet doesn’t need more content. It needs content people resonate with, content that solves a problem and makes someone glad they found your work.
Where do you draw the line between assistance and authenticity? Do you have one piece of content you’re proud of, not because it performed well, but because it meant something?
Thanks for reading,
Maria
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Recent Comments
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This really resonates. The distinction between using AI as an assistant versus a replacement is the part that matters most, and you articulated it clearly. I especially appreciate the reminder to slow down and ask whether something actually helps someone before publishing. That pause is where authenticity lives. Thanks for sharing this—important perspective.
This felt like a gentle tap on the shoulder instead of a lecture, and I appreciate that.
AI as an assistant, not a ventriloquist. Totally aligned. Thanks for putting words to what many of us are thinking.
Good post Maria.
Peter
You're welcome, Peter. Thanks for reading.
As I was saying to Paul, this week I felt the emptiness of much of the content on the internet, and I thought to outline this manifesto as a reminder.
So true, Maria.
I can publish a post every day, thanks to AI. But I choose not to do so because I want to share content that people genuinely want to read.
On Facebook alone, I've noticed that many accounts with millions of followers use AI-generated content. These AI signatures are visible, not subtle at all. Yet people still like and share these posts. So, I suppose this is acceptable. 😂
That’s my aim as well: to publish content that provides value and helps the audience.
Yes, that’s true. Especially on social media, there are lots of AI-generated posts, and yes, people interact with them.
Hey Maria
Interesting perspective.
Your critique aligns with current industry observations that the speed of AI often outpaces human intentionality, leading to several critical failures in the digital landscape.
Thanks for sharing ^_^ Cheers
Hej Paul,
Thanks for reading. Especially this week, I’m not sure why, I felt the emptiness of the content out there, and I promised myself to provide valuable content.
Lol, yet you are saying what the industry is saying. Very visionary.
It means your gut is in tune with the industry's reality.
Just saying ^_^ Cheers
where have you seen 'the industry' say this - WA? I am seeing it turn up on youtube unfortunately, tons of videos...tools provided to people with no safeguards or limitations 'by the industry'...
sorry for the confusion, it's just a genuine question as to your experience as I didn't understand what you meant so it's neither disagreeing or agreeing, just curiosity - fascinating observation on your part
Hi Mary
I was just pointing out that Maria's post and observations were in line with what the industry as a whole is saying.
Thanks for letting me clarify. ^_6 Cheers
but where are you seeing the industry as a whole saying this...I suppose I haven't really been listening to it!
Here are some exerts:
Engineering organizations are reporting that 2025 was the year of "AI speed," but 2026 has become the year of "AI quality" as organizations grapple with 1.7x more bugs in AI-generated code.
Approximately 95% of AI projects failed in 2025 because businesses rushed to implement tools at the "surface level" rather than redesigning workflows with human intentionality. Many leaders now admit that efficiency without trust erodes organizational culture.
Regulatory Backlash: The 2026 landscape is marked by the "strongest wave of AI regulation globally," including the EU AI Act and various U.S. and Indian safety frameworks. These are a direct response to the "unconstrained" and "unchecked" nature of the early AI boom.
I hope these help.
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Well said...!
Thanks, Mary.
I meant to ask, Did you use Ai to help write that or do it all yourself?
Fair question, I wrote it. I usually add a note at the end of my posts written with the help of AI, indicating that I used AI.
thanks, well done - excellent clarity... a skill some folks will never learn without doing [!]
I personally prefer to keep my brain active, you know that saying "use it or lose it" 😀
LOL, in you case Maria, clearly you have a good noggin on you and I'd also add: "If you have it, flaunt it" 😁😁
😅 nice one, Mary!