How to pick a niche.
Last Update: Feb 29, 2016
Getting started here a lot of people on the live chat ask about their niche: Is this a good niche? Is this too broad? Is this too specific?
I really wish I could post the link to where I learned this, she had an excellent example that I don't want to use without posting her link. But the bottom line of her tidbit was to drill your niche down at least three levels deep. You want to be the go-to person for that topic, so you will be most likely to get the sales. Going 3 levels reduces the competition.
Drill Down! For example, you start thinking,
- I want to write about hunting gear (Level 1). That's too broad.
- Hunting gear for very tall men (Level 2). Not bad... lets go to level 3...
- add...Who hunt in the winter *or* who hunt in wet weather *or* who want to match their dog (etc, you are getting the picture) (Level 3).
Or, if you already have a topic in mind, do the three-deep think-through (and add another level if you need to). Lets say you already decided you want to write an affiliate site for dog gear, check to make sure it is a strong enough niche:
You might want to make your niche
- > Dog gear
- > For hunting dogs
- > For German Shorthaired Pointers [a specific breed]... or even... > for medium sized dogs (just something more specific than dog gear for hunting dogs).
Your reverse engineered thought process may have gone something similar to this:
- You went from gear (Filter 1),
- Specified hunting hear (Filter2)
- For dogs (Filter 3)
Please leave a comment below if this helped you at all... please also let me know if there is anything else you want me to cover.
I will post the link here once I find it again.