Bottom Line, It's Content, Darlin'

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I CAN NOT TELL A LIE, I borrowed this content from one of our most brilliant members, (Eddy with a y). It hit me right where I needed to be hit; in the head. I will never forget this lesson. Thank you, - Eddy

Bottom Line, It's Content, Darlin' (this title is mine, everything else is Eddy's)

At the end of the day here's what you need to realize about this business. It boils down to your content! Ain't no more to it! It's not adding a social media box to your sidebar or making your header perfect, or messing with the font so it's exactly the way you want.

Outside of the basic technical settings taught in the training many of the other little technical things that folks become fixated on isn't necessarily going to help you show up in google or convert people into buyers. Ultimately once you get your website up and running, you really need to focus on writing engaging, useful optimized content regularly.

If you're spending hours doing anything else then it's pretty much a huge waste of time. The exception to that is if you're spending time on analyzing your stats, running tests or actively promoting your site. But fiddling around with your theme to get it perfect is a huge waste of time in most cases.

Stop Lying To Yourself!

I think a lot of time people become fixated on other things with the guise of being busy and "working on their business". But I think it's just another form of procrastination because so many people are intimidated by writing. So they focus on less important things to delay the fact they do have to get cracking on writing. And I totally get that.

It's a real fear. I've been there and done that. But the only way to conquer this fear is head on. It's not with distractions. The sooner you can start writing and doing it consistently the closer you will be to success. Trust me you will get better. But not if you keep fiddling around with your theme.

Once you're consistently writing you can always go back and mess around with your site as I do. But writing content consistently should always be your priority and come before everything else when it comes to this business.

Keep your eyes on the prize!

So my suggestion is to take a step back and look at your current activities. Ask yourself, is spending all this time on said activity bringing me closer to attracting new visits or helping people solve their problems so they will convert on my site? If you can't answer yes to that question, then whatever you're doing should take a back seat. It means you need to re-prioritize your energy on the activities that will bring people to your site. And I can tell you from experience it's writing content.

Thank you again, Eddy with a y.

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Recent Comments

18

Hi Luther. I think you showed a flash of brilliance in reprinting Eddy's post. That is a great post and example of tough love. Worth reading over and again....Dick

Thank you, Dick.

When I read Eddy's blog, a light went off in my head. That was exactly what I needed at the time. I've been floundering around for almost three months; being Mr. Congenialty and greeting and meeting everybody and watching my Rank go all the way down to 77. And I didn't make one dime for all the crap I did for WA. Don't get me wrong, I think WA is the place for me now that I know the facts I learned from Eddy's masterful blog. "It boils down to your content! Ain't no more to it!"
Thank you -Eddy with a y

Yes, Dick, simple but not easy.

Brilliant and what to say is true - I am doing two to three posts a week but only 500 word on average but my site has been slowing dropping since mud January like quite a few of the other members

keep it up.

Thank you for sharing.

Thanks for sharing this blog. Between this and watching Jay's Friday seminar I think this is my issue, fear of writing, along with fear of can I do this. This has helped put things in better perspective for me, so, thanks for sharing.

you can do it. Just write simple stuff that you know about. It doesn't have to be a masterpiece.

The fear of writing is really intimidating, am a victim, but trying to wake up. The truth is, the more you are into writing, the more experience you get and the fear and intimidation gradually fades away and writing becomes fun.
Thanks for sharing, all the best, God bless you.

Happy I could share it. It meant so much to me. It was just what I wanted to hear.

Wish you much success.

Hi Luther, thank you for sharing.... Yes, we just have to do it!
Bernie

Thank you for sharing Luther.

Thanks for sharing

Thanks Luther and Eddy with a y

Thank you :)

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