Bison Turn into a Storm Instinctively. And So Should YOU.

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When a snowstorm rolls in, most animals turn away, drifting with the wind, hoping to outlast the storm...finding shelter in their caves. Cattle for example naturally make a bold mistake. They move WITH the storm, extending their time in brutal conditions.

Bison, however, do the exact opposite. They turn into the storm and push forward. Why? Because instinctively, they know that the fastest way to get through a storm, is going directly through it.

Business and life will throw storms your way. It's inevitable. Challenges, setbacks, failures. Most people try to avoid them, waiting for things to get easier. But just like the cattle, that only prolongs the struggle as the storm is following you around.

The most successful entrepreneurs? They are the bison.

They face problems head-on, knowing that pushing through discomfort, fear, and uncertainty is the quickest way to success.

So the next time you are hit with adversity, ask yourself: Am I moving with the storm, or am I tackling it head on and charging through it?

Be the bison. Keep moving forward. The other side of the storm is closer than you think.

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Recent Comments

116

Great advice! Embrace the challenge! If you shy away from the storm, the challenge becomes bigger than it actually is. I know lawyers who are afraid to go step into a trial courtroom. I think that is because they shied away early in their careers and, eventually, the challenge can defeat you.

Yeah, absolutely. I believe it. There are many people that are afraid of taking on adversity, they would prefer to move along with the storm which prolongs getting through it, and it also leads to the prolonging of success as well.

I've learned to just do something about problems, today! I'll stay focused on the problem until it gets fixed anyway! So I need to just make things go faster. So I can get back to doing what I want to or need to get done as well. Self-Employed = Self-Motivated.
Appreciation for a job well done is getting your time back.

Absolutely, stay focused and overcome them. You have lots of help here (and online) if you are every feeling stuck.

The key is not giving up when you face a problem, that is the easiest thing to do. Push through it, and the outcome is always going to be the "other side" of the storm. :)

I'm a BISON, but my husband tend to be a drag along bull! So I'm facing the storm with a bull that's trying to pull me away... Drives me crazy sometimes and I am praying that he wake up some day and realize it's better to FACE the storm and MOVE!

That happens with lots of people, keep pushing yourself in the direction of the storms, get through them, gain the knowledge and skills, and reap the rewards of taking on these challenges. ;)

Though I totally agree with your message and have done so when I have had trials and tribulations in my life, I did learn something new.

I never knew the bison did the opposite of the cattle and thus tackle the storm head on. I bet their larger size helps to push them through.

This was a great read, Kyle! Thanks for sharing!

Yeah, and I think it is built into our human nature to move away from storms...thus why so many people quit when the going gets tough. If you act like the bison and push towards the challenges, you are going to experience success at a much higher rate and have a true competitive advantage. ;)

Love the analogy! A lot of times I find myself taking the easy way out of a situation...but you a right, its better to hit the situation head on and tackle the task at hand. This is something I need to keep in mind and start to practice with my business!

Yes, hit it head on. Sure, work to be as efficient as you can with the solutions to the problem, but don't try to side step them.

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