Just Watched Jay’s Vlog - How to Use Pinterest Shopping Trends… and Found Something In

Hey WA Fam,

Just finished watching Jay’s vlogs: How to Use Pinterest Shopping Trends to Find Products to Promote.

While exploring I noticed something really interesting. I realized Pinterest Trends can actually reveal something much deeper:

Buyer psychology and platform behavior.

Here’s what I mean…I was researching trending candle products on Pinterest. Naturally, I expected to see Amazon products.And yes, Amazon appeared multiple times.

But then I noticed something surprising: Different candle styles kept appearing on different platforms.

For example:

Amazon:

• gift sets
• birthday candles
• convenience products
• impulse purchases

Etsy:

• personalized candles
• spiritual candles
• emotional or handmade products

SHEIN:

• trendy decorative candles
• cute aesthetic room decor

That made me realize something important: Pinterest users are not just buying products.They are buying emotions, aesthetics, identities, and experiences.

And different platforms seem to attract different kinds of buyers. And it can change the way we look at affiliate marketing completely.

If we approach this something like this:“Which platform naturally matches the emotional intent behind this product?”

For example:

A manifestation candle may convert better on Etsy than Amazon because the buyer is emotionally driven and looking for it on a particular platform.

Meanwhile, a trendy pink bubble candle may perform better through SHEIN or Amazon because the buyer wants quick aesthetic decor inspiration.

Pinterest Trends can be a bigger idea along with product research tools.

It can also become:

• a buyer psychology tool
• a platform research tool
• a niche discovery tool
• an emotional intent analyzer

Here are 3 prompts that helped me go deeper:

Just click on explore top products (as Jay suggested) and take a screenshot. Upload it in ChatGPT and use the following prompts.

it will look something like this- its for Food & Beverage Carriers

PROMPT 1

“Analyze this Pinterest trending product screenshot like a market researcher and affiliate strategist.

Identify:

• merchant patterns
• buyer psychology
• emotional triggers
• platform opportunities
• repeating product themes
• hidden niche opportunities

Then explain how this data can help an affiliate marketer make smarter platform decisions instead of promoting everything through Amazon.”

PROMPT 2

“Based on this Pinterest trending product screenshot, tell me:

• which products fit Amazon best
• which fit Etsy best
• which fit aesthetic/lifestyle brands
• which fit boutique stores

Then explain the likely buyer mindset behind each platform.”

PROMPT 3

“Analyze this Pinterest screenshot from a buyer psychology perspective.

Tell me:

• what emotions these products are selling
• what identity users are trying to express
• what aesthetics are repeating
• what products are likely impulse purchases
• what products are emotionally driven purchases

Then explain how affiliate marketers can use this insight for content creation.”

I hope you found this helpful.

And a big thanks to Jay for sharing this valuable Pinterest Shopping Trends strategy with all of us:)