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INSIGHTS2 MIN READ

WA Website Update- First Steps

JeffBrown4

Published on January 11, 2026

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

WA Website Update- First Steps

Jeffs Update First Steps

Lead Magnet Progress

Hello WA Family,

I wanted to share a quick update on what I’ve been working on this weekend and what’s happening with my WA website.

Over the past couple of weeks, I’ve been focused on creating , my first lead magnet, something genuinely useful for my readers, especially older adults who are just starting to explore online business and affiliate marketing.

The goal with this lead magnet isn’t hype or shortcuts. It’s about:

  • Giving people clear steps
  • Reducing anxiety
  • Offering real tools and resources they can actually use right away

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I have been working with AI to come up with a way to accomplish a lead magnet that my readers will value.

What’s Done So Far

  • The structure and outline of the lead magnet are complete
  • Sections are written and being forsimplicity
  • All content is being designed with beginner-friendly language and senior readers in mind
  • Resources are being organized into a simple, easy-to-navigate format

What I’m Working on Now

  • Final edits and cleanup
  • Connecting the lead magnet to an email welcome sequence possibly tomorrow
  • Making sure the delivery process is smooth
This project has really reinforced something I’ve learned here at WA:
The best lead magnets come from solving real problems you understand personally.

Jeff Shares

I just wanted to say thanks to everyone at WA. Our conversations here have played a big role in helping me think through both the strategy and the value side of this project.

If you’re working on your own lead magnet, I’d love to hear from you

I truly appreciate everyone who has helped me along the way,

Jeff

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