Understanding your customers and their journey is paramount in the world of online marketing. To streamline this understanding, we can break down the customer purchase journey into three key stages: the Search Stage, Decision Stage, and Purchase Stage. In this post, we'll explore these stages and how they play a crucial role in tailoring your marketing strategies to meet your customers' needs effectively.The Customer Purchase Life Cycle in Three StagesSearch StageThe journey begins at the Searc

1. What is affiliate marketing?Affiliate marketing is a performance-based marketing strategy where individuals or businesses (affiliates) promote products or services of other companies and earn a commission for each sale, click, or action generated through their marketing efforts.2. How does affiliate marketing work?Affiliates promote products or services using unique affiliate links. When a user clicks on the link and makes a purchase or takes a desired action, the affiliate earns a commissio