Does Adsense Still Make Sense?
Published on July 27, 2020
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
About a year ago now I decided to add Adsense adds to my website. I had been approved for an Adsense account about a year prior to that, but hadn’t earned much from it so I thought it hadn’t been worth it at the time.
However, from about May/June last year I tried it again and the income generated from the ads started to increase quite a bit each month. Towards the end of the year I was getting up to $400 monthly. I must admit I was pleasantly surprised by how much I was able to earn, because I didn’t think the MMO niche was the best fit for Adsense.
This year however the Google algorithm updates have had an impact upon my traffic and subsequently on my ad revenue. Since January I have only been getting about $100 each month.
It’s nice having the income stream from Adsense, even though it can be up and down. However, now that the income isn’t what it was, I’m wondering whether it is worth keeping the ads given they could negatively impact upon my websites bounce rate, and subsequent website rankings. It also is a concern that it may possibly reduce the amount of people I refer to Wealthy Affiliate.
Got some thinking to do!
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