Facebook Statistics

Last Update: October 29, 2016

I created a page on Facebook yesterday that quickly became very popular. As can be seen from the screenshot below, this was entirely organic traffic. I never use paid ads. For those who have had experience with paid ads, would paid advertising, specifically Facebook paid advertising, assist me in generating daily traffic similar to the stats posted in the screenshot below?

Thanks.

Join the Discussion
Write something…
Recent messages
RBrady1 Premium
Yo también quiero aprender
Reply
DanielF1313 Premium
Great!!
Reply
rich6153 Premium
Great! Please show me how to do it.
Reply
Simowatto Premium
wowee well done matey :)
Reply
MPollock Premium
Nice, thanks, for sharing.
Reply
JeffDolson Premium
Thanks for sharing.
Reply
bigrog44 Premium
That's great.
Reply
GuineaPig Premium
That is great, congratulations.
Reply
Cbandz Premium
hmm alot of traffic in one day.. What is your new fb page called and what is it about
Reply
electrobot Premium
It is just a page about a popular news story. This is just a timing issue. The point of my post is to request information about organic vs paid traffic. The amount of traffic from this FB page has not proved to be meaningful.
Reply
Sdaviscs1250 Premium
Very cool. I don't want to pay for too much any more.
Reply
LouisaB Premium
That is awesome! Unbelievable in one day.
Reply
ArtByHeart Premium
Hmmm...interesting...looks almost unreal in one day to be perfectly honest...may I ask how you actually managed that as all my efforts on Facebook have been completely fruitless.

Are you using a click bait of some sort?
Reply
electrobot Premium
Hi ArtByHeart. I created a Facebook page based on the Clinton email issue. This turned out to be a very popular news topic yesterday (28 Oct 2016). Approximately 10 percent of those who viewed the Facebook page, also visited my personal website, which was referenced in the Facebook page.
Reply
ArtByHeart Premium
OK, I have now taken a look. I know I am not going to be very popular saying this, but this for me looks like a click bait technique (sorry). Quite successful as well, I'd say. Do you have conversion rates to actual sales yet?
Reply
electrobot Premium
Conversion rate increased slightly. My question is about organic vs paid traffic.
Reply
ArtByHeart Premium
I realise...well, since I have been advertising on Facebook for my company, I have some insight. You select the amount the people you want to reach and in which geographies.

Paid reach is very expensive in US and UK especially and although it increases reach, we only saw very small rate of people we reached who actually liked our page and started following us.

Targeted paid reach has much higher conversion rate and when we compared the costs we came to the conclusion it paid off better even though it costed twice the amount of normal paid reach.
Reply
electrobot Premium
Is the targeting only based on geography?
Reply
ArtByHeart Premium
Sorry, maybe I wasn't clear...there are 2 kinds of advertising:
1) Based on geography
2) Based on geo and interests

Each geo has it's own cost, North America and UK being the most expensive. Second, so targeting based on geo and interests has been about twice as expensive when we have been advertising as the geo only, but which much higher conversion rate. This is why we only use the second method when advertising.
Reply
electrobot Premium
What is the meaning of the term "click bait"?
Reply
ArtByHeart Premium
Generally it means one creates a topic or content just to get people to click on it by any means, the topic might have very little or nothing to do with ones real content. Such as using scandalous or very popular current topic often with some degree of exaggeration.
It is generally used to drive traffic to a blog or sales page, or collect likes on FB, twitter etc. Viral nova often uses it to make their posts 'go viral'. It is very much frowned upon on social media.
Reply
electrobot Premium
@ArtByHeart. Thanks for the information.
Reply
Ryanflint Premium
Good info. Thank you!
Reply
VRudio Premium
Thank you for the sharing. I have sign up in FB, but I didn't know how to do the advertisement yet.
Reply
littlemama Premium
Yes if you advertise in FB you will get similar results depending on your post content and targeted audience.
Reply
CarolE1 Premium
Congrats, there is hope in using facebook!!
Reply
paulgoodwin Premium
Fantastic - what is the page please
Reply
electrobot Premium
Hi Paul. I pulled those stats from this Facebook page:
https://www.facebook.com/ClintonEmailInvestigation/
Reply
paulgoodwin Premium
OK - so how does this help your website and what you are selling?
Reply
electrobot Premium
Hi Paul. The Facebook page increased my daily website traffic by more than 200 views. I am not selling anything. My site is a blog. I depend upon ad revenue from Amazon and other affiliations.
Reply
paulgoodwin Premium
sounds great and thank you
Reply
mickeyb123 Premium
I am on record as saying I will not go on Facebook, but the stats, above, show a little promise....

Mickeyb
Reply
NathalieJG Premium
I suppose it depends on the niche you are in.
Still, very interesting experimentation...
Reply
sdh44 Premium
Interesting to know. Shows that paid advertising is not always necessary to get your info out there
Reply