Conversions

bybrianblint

122 followers

8 years ago

Conversions

Conversions are what pay the bills, that is why they are number 2 in online marketing for me. I can advertise all day long, to people around the globe with tons of clicks and if I have no conversions at the end of the day, all was wasted, except a good lesson. Conversion is when your much valued customer purchases a product on your site. Conversion=$$$ and as long as you are in the plus side of paid advertising, you can do that all day; but if you lose money through low conversion rate you will be out of business soon. Stick with what works for your whole ad campaign. Analyzing the feedback from your last campaigns is a very important part to what you are going to do to obtain higher conversion rates utilized by the information that you receive in your feedback reports like Google analytics and Facebook ad manager. People also love free things give them something free that is of value to them and you will gain trust which is what you need to have higher conversions. I think that using the building block technique which is to keep showing how much better your product is then anyone else is out there and stand by your claims through experience and knowledge. Also you have to cater to your audience some people are more visual, some need charts and graphs, some need data, and some need a good blog post or page to read about your products and what you are endorsing to fully understand them from the basics on up. You cannot use industry jargon with beginners because they will not understand it and you will lose them and lose your customer, keep it simple and straightforward. Remember as I said before conversions = $$$.