Lesson 3 of Phase 3 Bootcamp: How to Create Socially Engaging Content

How to Create Socially Engaging Content

This training started out explaining the difference between “content and socially engaging content.” There is actually a difference! Trust me, I had no idea. In previous lessons we were trained to communicate and connect as we would with a friend or a family member within our content. We were trained to use the C.I.A.O. technique when writing our content. We were trained to create quality content that had readability using 6 key points, Now in this lesson we're trained on how to create socially engaging content.

What's the difference? I had a huge question mark in my mind. Also, in my mind, I was pondering over the previous lessons on content and the question came to mind was; How was I am going to build on the good content we have already created? Was this lesson going to make the content better? Curiosity was getting the best of me!

The HUGE differentiation between “content and engaging content”, when we write engaging content we are creating conversations, we ask questions, we are creating interesting, upbeat, and or maybe even content that has a few humorous tones to it.

I got it!

In our content we should be inviting our readers to converse with us on a topic, invite them to offer their opinions! People really want to have conversations, people want to engage and read content that is interactive so that they are able to personally offer their opinions or ask questions about something they want an answer to.

I think this lesson described me to a tee! I am a social being, we all are for the most!
Lesson 3 of Phase 3 Bootcamp is in the books!
Thanks for taking the time, it is very much appreciated!
Diane