So I started a local SEO company with my best friend of 20 years.  She's a friendly, outgoing person and I'm more of a technical, stay-behind-the-computer-screen type of person.  So it is a perfect match.  Eventually, we will learn each other's roles, but for now, just starting out, this is a great arrangement.   We agreed to take on a local business and give them a total package with all our services for free in exchange for a testimonial.  We chose my daughter's