Google changes
Did everyone get an email from google discussing highlighting or making all of you keywords in bold face? Is this for real?
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I have not received such an email from Google. I recently watched a video by Matt Cutts with Google who said it is not necessary to bold keywords. Google will find them on its own. Not sure how real that email is. - Christine
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Highlighted and bold words are totally irrelevant and pointless, as your website is pointed by Google based on your keywords, whether they are highlighted or not.