I don't know what I'm missing
I'm running two sites that are similar enough to easily have unique content for both (tmj pain management, general pain management).
But they add value separately, and using them I can try to split test larger concepts than single page AB testing allows.
I just need the traffic first.
Paid ads are sending views to my pages, but my bounce rate is high.
I'm not sure what I'm struggling with here, and that's the problem.
Maybe my voice really isn't a fit for the market, or maybe my targeting is problematic.
Maybe the niche isn't profitable. But I'd pay anything to solve this problem, so would my wife.
It's possible that my market won't convert easily for the offers I'm presenting, which is a shame because these offers are the real deal.
If that's the case: am I selling it wrong?
This is all just a stream of consciousness to express where I am in my journey.
Hopeful but struggling. Confused and a little lost.
I know I can solve the problem once I see it, I just don't see it.
Anyone experienced this? Anyone have advice for my niches? (painreliefnotpills.com and tmjreliefhunters.com are my sites)
Recent Comments
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Spend time building out one site first. It's too early in the process to do split testing, and PPC generated traffic will always act differently from organic traffic. Pain solutions can be a difficult niche, so you'll need to prove to your audience why they should trust your recommendations. Do so with a really strong About Me page and lots of articles discussing pain, causes and solutions.
Fantastic advice. I am actually focusing my content development on one for now, the other will be using the repurposed content in the future.
I need much more traffic to do any testing at all, really. I'm not looking to complete that here, it was more along the lines of not knowing whether or not you're even on the right track for your niche.
Does that make sense?
It does make sense. For now, trust the training, focus on the strongest keyword opportunities - the ones you can rank on, not the biggest ones in the vertical, and in a while once the organic traffic gets big enough you can test.
It feels like for every rule someone gives, there's an example of a successful site breaking it.
But it seems like most sites within a niche use the same kind of voice, and that voice is similar across niches popular with affiliates.
Is there a reason for this, or have you found that the particular voice of a site is flexible within a niche since there are obviously many different people within that niche?
Some niches mostly have a similar voice, but I'm more about the voice that you use - it needs to be real, to be true and honest and knowledgeable. That will keep your readers close to you over the others. You know what you're talking about and it shows.
Yes, you'll always find some sites breaking one rule or another and being successful in doing so. But that success didn't come overnight. Once you've learned how to do almost everything in one way or another, you can experiment, but you need a solid foundation first.