Hopefully by now you have a better understanding of what is a niche. We are all involved with various niche markets every day. If you wear clothing and shoes, you are involved in those niche markets. Because like millions of other people, you had to buy the clothes and shoes that you wear.

Now on this page I will give you a list of some popular niche markets and some of the areas they can be broken down into. You always want to take a niche and find a specialized or specific sub niche so that you can be seen as an authority in it, the big fish in the small pond.


VIDEO GAMES – This first one I will point out is a niche I am very familiar with and is very popular and profitable, especially if you select some of the specific sub niches.

  • PC gaming towers
  • racing game specific accessories like (steering wheels and pedals)
  • retro video games
  • video game headsets
  • strategy guides
  • Christian video games
  • learning video games for kids
  • video game console repair
  • virtual reality headsets like the Samsung Gear VR or Oculus Rift
  • MMORPG virtual currency and power leveling packages for games like World of Warcraft

COOKING – This is a niche we are all familiar with and you don’t have to be the one in the family that does the cooking. We all have been inside a kitchen and should know what items are used for cooking the food we eat. Here are some specific sub niches you could target.

  • countertop convection ovens
  • turkey fryers
  • online cooking courses
  • non-stick cooking pots and pans
  • stainless steel and composite cutlery
  • electric soup makers
  • barbeque grilling tips
  • gluten free recipes
  • food preparation and storage accessories
  • portable cooking grills and stoves

COMPUTERS – Here is another popular niche that we are all familiar with. Even if you do not consider yourself computer savvy, you definitely know enough to use one. Again you would want to pick specific sub niches, like those below within the more-broader niche of computers.

  • Bluetooth and wireless computer keyboard and mouse
  • computer hard drives
  • Wi-Fi routers
  • RAM upgrades
  • modems
  • laptop batteries
  • cooling trays for laptops
  • USB flash drives
  • water resistant computer keyboards
  • anti-virus software and online downloads

WEIGHT LOSS – Though not all of us have ever needed to go through a weight loss program, the majority of people across the world need to or will need to lose weight. This is yet another very popular and profitable niche with an excessive amount of sub niches. Ten are listed below.

  • vegetarian diet tips
  • diet pills for women or men
  • natural fat burners
  • workout supplements
  • home-gym equipment like free weights, treadmills, exercise bikes, incline trainers,…
  • yoga mats and foam rollers
  • DVD workout programs such as Zumba Fitness Incredible Slimdown, Beachbody, P90X3,…
  • heart rate monitors like the Fitbit
  • workout shoes and clothing
  • fresh fruit and vegetable juicing weight loss recipes

All of the four above popular and profitable niche markets have far more focused sub niches than the 10 I have listed. But it was my intention to give you examples for some of the various amounts of sub niches from the broader main niche markets.

But there are thousands of other niche markets and there are several kinds of niche markets that we are all involved with on a daily basis. Next I will be listing some more niches that may not be as popular as the ones listed above but can be just as profitable, especially for those who are an authority in them.

NEXT UP = Creating niches from what you are already involved with

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Recent messages
DavidMG1 Premium
hi bloomergp08,
whoa, ive been banging my head trying to understand the meaning of a niche, and its 00:45 in the morning and i just read your article. and its finally hit me. you have explained it in such a simple way, even a thicko like me can understand it lol. not only have i understood it. i even did an example ie. i drew a simple house shape and with arrows going out 1 was named bedroom another named lounge etc etc last was garage. the i took each example ie the kitchen then i named all the sub niches in the kitchen, ie fridge,cooker etc etc. i settled for something in that house as my niche. my acheing head is now cured thanks to you.

ps I'm so following you now.
thanks again
boomergp08 Premium
You are welcome David and you did a really good job at discovering the sub niches of the home/house niche.

You just need to take the broad niche and break it down into the smaller sub niches that are associated with it. And if possible break the sub niche down again.

Not all sub niches can be broken down. But here is a broad niche that can be broken down many times. The Automobile niche.

Sub Niches...

Muscle Cars -> Chevrolet -> Corvette -> Classic Corvette -> After-Market Chrome Products

The After-Market Chrome Products for classic Corvettes would be my final focused down niche dealing with products like bumpers, bumper guards, wheels, mirrors, shift knobs,...
JohnWest1 Premium
Your "house" example is perfect.

Anyone can understand the concept.

Great post!
HPearson Premium
Hi Boomer, I have a very broad "caring for a senior dog" niche. On my website can I create small focused "niches" instead of having to create new websites?

For example - dog beds for small dogs as a niche will have a category and a page. The same can be done with another niche such as wheat free canned senior dog food.

Thanks very much.
boomergp08 Premium
If these small focused niches all pertain to senior dog care, then yes you can do that. Not a problem.
NWTDennis Premium
Very comprehensive niche training Robert. But the EOD the challenge of being viewed as an "expert" in a any micro niche comes back to generating a steady stream of relevant posts.

For example ... I've become fairly decent using my desktop computer, but I don't consider myself a "Computer Geek". So how would I compete with the Geek competition in say the "Computer" micro niche you listed ... USB flash drives?
boomergp08 Premium
You do not need to be a computer geek to compete. You just need to provide the information that people are seeking in your respective niche.

Though you may never out-perform the computer geek, does not really matter. You do not need to out-perform but rather provide enough information to share in the revenue stream for that particular niche market.
JohnV Premium
Someone once told me to remember, that if you know 5% more than I do about a subject, you are as good as an expert
boomergp08 Premium
That sounds about right.
norman t Premium
Thank you Robert, what a great keywords tutorial! Extremely well explained. This will help so many of us WA’ers, going forward.

Also, I just begun keyword research in the “how to detox” niche and I have a question: How can I keep all of the “soon to be many” keywords organized?
I know that some people use excel, google docs, etc. If I could just see an example of how this should be organized it would be extremely helpful. Hope you can help me.
boomergp08 Premium
If you are using the WA keyword tool you can always just save your selected keywords to a list and just name the list accordingly.
norman t Premium
Thank you Robert, I will.

Just one other thing: What tool can I use to generate lots (batches) of long tail keywords?
boomergp08 Premium
I am not sure of any tool that is available. I just come up with them on my own. A long tail keyword is generally any keyword that is three or more words long.
norman t Premium
Ok, thanks
philaccardo Premium
Hi, Boomergo:
After reading your tutorial, I realize my site needs badly to become a niche. Now it is just a generalist site on natural remedies for serious diseases But, because I get no comments and no subscribers I think I have to transform it into something more specific, more focused on one or other aspects of natural healing.
I came to the conclusion that perhaps people with serious diseases are so seriously sick that do not have energy enough left to spend time reading about how to heal from them or do not give a damn any more.
So if none cares about healing naturally, perhaps I should spare my efforts to provide real help and write just on herbs or some other sub niche like herbs for a specific purpose (like herbal product that appeal to the vanity of women (like wrinkle fighters, breast enhancers, and similar)
And then I need to find a manufacturer of serious herbal products to affiliate with (now have none)
Please advise.
boomergp08 Premium
Do not focus on the broad niche of natural healing, it is too broad. Yes, you should focus on one specific aspect of natural healing and there are a lot of affiliate programs available to choose from no matter which sub niche you focus on.