Advantages and Disadvantages of Google AdSense Alternatives

There are always 2 sides to a coin and this leads us to considering that of opting for Google AdSense

Advantages

• If your blog is your major source of income, you may want to create as many income streams as possible from it. This is why an alternative to Google Adsense would be a good diversification strategy for revenue.

• There are limits to the number of Google ads that can be placed on a blog post or page, leaving room for free space to be used at the discretion of the blog owner. To optimize the use of your blog space, you may need to consider alternative ads or affiliate networks to fill.

• Google AdSense approval process isn't entirely a breeze. You find bloggers waiting for months to scale through the approval process. While for some alternatives, the approval process is quick and easy so you can start earning almost instantly.

• Some alternatives offer low payment thresholds, going as low as $10 before you are considered for pay out.

• Some alternatives focus entirely on niche ads and are more likely to earn you higher click through.

Disadvantages

• Some self-acclaimed ad networks out there are scams. They promise so much yet deliver little or nothing, while Google AdSense is a globally recognized and trusted brand.

• There is never shortage of ads to feature from Google Adsense. The alternatives do not have as much advertisers and so might not have ads to display on your blog at certain times.