NLP means Natural Language Processing and it has to do with how humans and machines are able to communicate effectively. To be more specific, it involves the language interaction between humans and computers.
Why NLP is Important to SEO
When BERT update was introduced as one of Google algorithms, it brought up the need for webmasters and bloggers to optimize their content such a way that search engines will find it easy to understand and, in turn, will be able to bring up the most suitable results for users when they run search queries.
This means that as content creators, webmasters need to strategize on how their content will be best understood by a natural language algorithm, so users can have a much pleasant experience on the internet.
What You Should Consider as You Implement an NLP Content Strategy
NLP has to do with creating straightforward and easy-to-understand content for both humans and machines. This implies that you have to consider the technical aspect of how a computer functions and integrate this knowledge with your content for greater understanding and communication.
Although content NLP and Programming NLP are designed differently, both of them focus on the same thing which understands user behavior, and use that understanding to achieve greater communication and best delivery of your content.