Compassionately Promoting Your Products or Services
As you continue to consistently provide valuable, informative, engaging and educative content to your subscribers, instructing them on your niche-related topics, they will trust and believe in you whenever you introduce any product or service to them.
If you don’t always feed your audience with such valuable resources, but only launch products and services to sell or simply forward promotional materials, you may find that your subscribers have lost total trust in you since you’ve not really been concerned about nurturing stronger relationships with them.
Rather than trying to sell to them alone, you’ll only strategically suffice your email marketing goal and build a brand/trust in the sight of your audience by always sending a sequence of actionable resources.
By constantly creating useful emails, you can exhibit how much you are an expert in all of those topics and start considering sufficing the desires and goals of your subscribers based on how frequent they’ve been actively engaged with your email content.
When you’re just launching some new products or services, email marketing is particularly indispensable. Most times, the announcements you launch in the feed of your social media followers can easily get lost and not be found again. But if you would prefer to send launch-based opt-in emails to your audience, it will be received directly in their email inbox and they won’t ever miss out on that.
You can possibly create an automated email series which enables you to market some products or services you’ve already been selling to your email audience in an individualized or appealing way.