What steps should be taken now to improve my website's social signals?
There are crucial elements to social media, which are also related to SEO: onsite and offsite. The best social media campaign is achieving when both essential factors must be available and refined.
Onsite elements are:
Share buttons(tweet,bookmark,like,recommend,etc.)
Connect buttons(Follow on LinkedIn,Like a Facebook page,Follow on Twitter,etc.
A blog
Offsite elements are:
Facebook page
Twitter account
LinkedIn company page
Pinterest account
Youtube account
Other social media platforms
Guide for launching your social media presence:
1. Get your business is registered at the social media channels listed above. If you have a presence at each social channel, it will establish inbound links and helps to create how viable your brand is.
2. Get your business blog well set up, peradventure you do not have one, blogging must be purposeful, creating a well-optimized quality article
3. Get your onsite content engine set up. If you hire an expert writer to write for your blog or you take your time in writing it personally, this crucial steps must be made,the more your create quality content and well-optimized on your domain the more opportunities to generate organic ranking on that very domain, because a content that solves peoples problems tends to attract visitors, and more visitors leads to more revenue,and the domain is more strengthens automatically.
4. Get your offsite content engine set up. It is essential to have social media account like Twitter and Facebook, or better still if busy try as much as possible to employ the service of a virtual assistant to do it for you; due to the importance of your website ranking, the need is highly essential.
5. Onsite and offsite content engine integration. This is also important to announce the new blog post that you published through your social channels,this will actually encourage the readers to join your social channels and you building your network the more,usage of image is also useful in your blog post for better attraction and gives the opportunity for Pinterest users to pin your pictures.
Israel Olatunji
Thanks, this was really interesting.
Maryse