You have likely heard the term "keyword research". This is the act of finding keyword phrases that are relevant to your niche and deciding whether or not it is appropriate to build content around that particular keyword.

Keywords are going to be the “root” of all your SEO success.

First Off, WHAT IS A KEYWORD?

A keyword is simply a word or phrase that people search for in the search engines. Every time you do a google search you are entering a "keyword" into the search box.

For example, here is an example search I did in Google.

The "calorie based diet" input is a keyword. I searched for something that I was looking for and Google is going to provide me with the most relevant results (see below).

When I click on one of these results, I am taken to a website that has been "ranked" in Google. If I purchase something from that page or click an ad, that website owner will make money as a result.

With your SEO and your keyword research efforts, your goal is going to be to building a list of relevant keywords to your niche, and then working to rank them in Google just like this.

There are literally MILLIONS of keywords in every niche, leading to incredible potential. And by being a member at Wealthy Affiliate and what you are going to learn here about proper "ranking techniques", you are going to have the competitive edge over your competition.

In this lesson you are going to be tasked to come up with a few "keywords" relevant to your website and your niche.

Each Post You Create Will Be Targeting a Keyword...


Moving forward, you are going to be building content on your website. Each page of content that you create will target a brand new keyword (and we will be showing you how).

This means that every page/post will have the opportunity to rank under that given keyword in Google and lead to you getting traffic.

100 posts = 100 target keywords = 100+ potential Google rankings.

This can and will lead to mass amounts of traffic and those that follow along with this training are going to see their traffic continue to go up with every "keyword targeted" page or post that they create on their website.

Remember, Google and other search engines exist because of CONTENT and if you can deliver quality content (that targets low competition keywords), you will be able to get great rankings!

I have created a video walk-through of this lesson called "Keyword Mastery - Keywords are the Foundation of Your Content" and I suggest you watch on keyword mastery. It is going to increase your comfort level with keywords by 100 fold!

 

Task 1: Perform 5 different searches using Jaaxy

Your next task is going to be performing 5 searches relevant to your niche using the Jaaxy Keyword Tool.

To access Jaaxy, you are going to simply click the "Research" tab within the top menu, as shown below.


This will open up the entire Jaaxy platform, which is a highly sophisticated research platform that you have access to here at Wealthy Affiliate.

To access the keyword research platform, you will do so through the "Keywords" tab once inside Jaaxy (as shown below).


My suggestion with your initial searches is to start broad with a few of your searches (ie. two or three word searches). For example if your niche was "calorie based diets", you might want to start with the search terms:

  • calorie counting
  • calorie diets
  • how to count calories
  • etc

Here is an example search that I did using the "calorie counting" as the search phrase.


As you can see there are several columns of "keyword data". These are all very important when it comes to choosing keywords that are going to be useful to you.

  • Keyword. This is the search phrase that the data to the right of it is representing.
  • Avg. This is the overall monthly traffic this search term gets, globally.
  • Traffic. This is the estimated amount of traffic you will get if you rank on the first page of Google under this term.
  • QSR. Known as Quoted Search Results, this is the exact number of results in Google that you are competing with under this search phrase. In other words, this is how much competition you have.
  • KQI (Keyword Quality Indicator). This is a quick indicator on the keyword viability and quality based on all of the combined metrics.

If you do a search and you don't see the full data, you simply need to click the "Get QSR" link and it will fetch the data for you. You will see that if that particular keyword has never been searched before.

**Note: If you are a Premium Plus+ member, you have access to Jaaxy Enterprise which provides INSTANT QSR results.

Next, I want to discuss how to "choose" appropriate keywords for your content. This is critical in terms of getting ranked in Google and being the most efficient with your time. Don't worry though, it isn't all that complex. :)

The Rules of a Quality Keyword

There are a few rules that you need to follow

Rule #1: More than 30 monthly searches. You want your far left "Avg" column to ideally be greater than 30. Sometimes it is OK to go with a search volume less than this, but over 30 searches per month is ideal.

Rule #2: Less than 100 QSR (Competition). You want to keep your competition below 100 pages in Google, the lower the better though obviously. You will likely come across many terms with less than 100 QSR when doing your research, and that is even better!

As you progress with your website, under 200 is perfectly fine as you will be gaining more authority and better ranks in search engines.

Rule #3: Keyword must make sense. This is critically important. If the keyword doesn't make grammatical sense, don't use it. Do another search on the keyword that makes sense as that will likely give you different data and that is the data you want to measure.

An example of this is "best tips lose belly fat" which doesn't make grammatical sense (it is missing the "to"). I would do another search on this but this time "best tips to lose belly fat".

Do this exact process within your niche to come up with 5 Keywords. If you have any questions about the keyword research proces, please leave them in the comments below. :)

Important Note: As a Premium member here you not only get access UNLIMITED keyword searches using Jaaxy, you get many more features that are available within Jaaxy. These include more SiteRank scans, faster results, domain search affiliate program search and much more. Jaaxy Lite is 100% Included when you upgrade to Premium.


Go Premium and Get Jaaxy Lite (& Unlimited Searches)!

Tasks 0/3 completed
2. Perform at Least 5 Searches Using Jaaxy (do as many as you want though)
3. Find 5 Keywords that meet the keyword criteria (related to niche, 30 avg searches, less than 100 competition)


Top Helpers in This Lesson

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TMutim Premium
Hi fellow members,
Those who just joined the Wealthy Affiliate program, take advantage of a variety of topics available on this platform. Along with your Training, you can also access Classes by clicking on the top bar of the main page where you can find valuable information such as Classes series/Content-Creation/the Basics of the Content Creation and more presented by the expert Jay. Today I attended the above lesson which clear up all the doubts.

Cheers,
Teresa
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AbieAJ Premium Plus
That's awesome Teresa and great to know.

Feel free to reach out when you need help or have questions.
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jghwebbrand Premium
This is really great to hear that the training helped to clear up your doubts. We would agree with you that Jay has some great classes They played a big role in your success too.

Continue to enjoy your online learning and doing journey.
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Thanks so much
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That's Good Advice
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Trev01 Premium
I'm reading a lot of comments saying "it will take time to make any money" and "it's very unlikely to make enough money in the first month to pay for the second month" etc. which leads me to question does anybody actually make any money at all from the siterubix sites or do they all just run through the process, upgrade, port the site across to an owned domain and profit from there? That is a question that comes from fear (i guess) and what lies beneath it (but not far beneath) is another question. Does anyone learn enough from the starter membership to make money or does it just hook you into the potential of the possible existence of chance that you can do it and you upgrade and blow your budget learning and never quite have enough to make a go of it? I'm not sure these are real questions but I'm sure people have been where I am and been burned (gone away, recovered and come back to some similar effort to be burned again and again.) If the free stuff convinces me I need more but leaves me ultimately unsatisfied/unconvinced, does the paid stuff tell me I need more too? Sorry I'm reaching I know...
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AbieAJ Premium Plus
Absolutely. There's many folks here who make money.

Well if you are serious about building an online business, it is no brainer to upgrade to a premium.

You can learn loads absolutely. For the first seven days you can test drive the Wealthy Affiliate platform limited premium access to see if it fits with your business needs and objectives.

As ask as many questions as you like to get clarifications exactly like what you are doing right now.

Other options are available too, you could remain a Wealthy Affiliate starter indefinitely and your siterubix subdomain remains valid for six months from day signing up to the platform, giving you time to build content.

However the learning curve would be steeper as communications with the Wealthy Affiliate platform ceases up in 7 days from time signing up, you will not have access to coaching and sound advice.

As and when you decide to become a Wealthy Affiliate Premium, your first month would be $19 then $49 monthly afterwards

Or $49 first month then $99 monthly afterwards for premium plus +

To learn more
https://my.wealthyaffiliate.com/premiumplus

Comparison Chart
https://my.wealthyaffiliate.com/join
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DianeScorpio Premium
Hello from Nottingham! Well, you have obviously read some of my responses to other members' questions. And I prefer to be honest.

If you have absolutely no knowledge of building a website, writing content that converts to sales, and affiliate marketing, then it is practically impossible to make any money from the free membership.

One of the biggest hindrances to success is the lack of ability to communicate after your first 7 days, to ask questions and you have no access to Technical Support either if you have a problem with your website. Basically, you are on your own and will have to research everything yourself.

And another drawback that is not often mentioned, is that the free website you are given is limited to 1,000 visitors per month. That is nowhere near enough to make a sustainable, decent income.

As a premium member, you have unlimited support, and access to hundreds of lessons and hundreds of webinars. However, that alone is not enough to guarantee success.

The business model as taught here is not a "set it and forget it" plan. You will have to be prepared to write as much original content as you can on your chosen niche subject, with nothing copied. Every single week, even in years to come. Eventually, you will have written hundreds of articles for your website.

Most people give up after 3 months, maybe 6 months, as even with the premium membership, you are unlikely to see any income before then. Google needs to see you are in this for the long term and that you have established yourself as an authority on your subject.

Sorry, I have rambled on a bit! But what it boils down to, is the question of are you prepared to write article after article for the foreseeable future?
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Elissa29 Premium
Hi Diane,

Well said!

Blessings,

Kathy🦋
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Elissa29 Premium
Hi Trev,

Remember the definition of F.E.A.R. (False Evidence Appearing Real).

There’s really no need to fear. Though, there is a need to work hard at anything, if you want to succeed.

Do you know of any successful businesses that were built overnight, or in one month, or three months, or even in a year? On average it takes at least five years to build a solid business foundation. In other words, every business takes time to succeed. For success is not a destination, it’s a daily process. The more you proceed to build your business, the more successful you become. It’s when you allow negative thoughts to intervene and block your success, is when you fail.

Remember too, I can’t and you can’t and nobody I know can spell success without a “u.” So, decide to dedicate yourself to a daily successful busy by setting daily goals, plugging into the WA trainings daily, and writing posts daily and, I’ll meet you on the other side of success!

Blessings to you & yours,

Kathy🦋
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jghwebbrand Premium
Great questions here.
The real purpose for the Free Starter training is to let you try the Paid premium membership so you know what it offers without investing first. It also gives you an idea of who this works and if it is something you wish to pursue further.

How soon you earn money is dependent upon may factors. For someone starring with no experience it usually takes longer but then it also depends on how easily the training is understood and applied to your online business.

It takes work and doesn't happen magically.

Since you are still within your first 7 days, click on some of the menu tabs. see what's in them Do a search on some terms and see what comes up. There is both formal training and one weekly webinar by Jay, the WA training.

Until recently, now Premium Plus membership also exists with more training from those WA members who are Super Achievers, this is the learning system that we all have used. Many have made over one mullion already. Do a menu bar search "success stories" . There is no way to predict how you will, but the training, tools and support needed are here.
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AnaNunez1 Premium
Hi Trev01.

I am new and cero experience within the affiliate marketing world. I understand your fear, I feel the same way some time.

This is the think, the $49 per month will be less than the monthly subscription of a gym membership. This will be like an investment for your future business.

If you don't expect unrealistic quick results you must likely won't be disappointed. I think we need to be patience. Realistically it will take time.

I wish you well and best of luck.
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kizakovic Premium
Wow! Same questions I'm asking my self!
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kizakovic Premium
The same questions I ask myself!
Great minds think alike. :)
Reply
Elissa29 Premium
Remember the definition of F.E.A.R. (False Evidence Appearing Real).

There’s really no need to fear. Though, there is a need to work hard at anything, if you want to succeed.

Do you know of any successful businesses that were built overnight, or in one month, or three months, or even in a year? On average it takes at least five years to build a solid business foundation. In other words, every business takes time to succeed. For success is not a destination, it’s a daily process. The more you proceed to build your business, the more successful you become. It’s when you allow negative thoughts to intervene and block your success, is when you fail.

Remember too, I can’t and you can’t and nobody I know can spell success without a “u.” So, decide to dedicate yourself to a daily successful busy by setting daily no goals, plugging into the WA trainings daily, and writing posts daily and, I’ll meet you on the other side of success!

Blessings to you & yours,

Kathy🦋
Reply
kizakovic Premium
Elissa29 thank you for being realistic. I don't believe in big promises, in success overnight.
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TheresaMc Premium
Greetings from North Florida to all of you on-line here today!
I am on Lesson One and about to start Task Three. I just wanted to jump over to the chat area and say Hi to everybody. I am loving it here already. Seems to be a very caring and supportive group of folks. Great environment to learn in.
......Okay.....Heading back to training now. ;)
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AbieAJ Premium Plus
Super welcome to WA.

We are so happy to have you with us, and we know you are going to enjoy and benefit greatly from the Wealthy Affiliate training here.

For the first seven days you can test drive the Wealthy Affiliate platform limited premium access to see if it fits with your business needs and objectives.

The Wealthy Affiliate is a learning platform that teaches us how to build a progressive successful site for affiliate marketing. Please follow the Wealthy Affiliate training and apply what is taught all is explained within the lessons, ticking checklists at the bottom, tasks asked of you to complete in order to set up properly and guide you through the process.

You have access to Level One of OEC And level One of the Affiliate Bootcamp How to make money by Kyle Kindly let us know when needing help or have further questions.
Always a pleasure to be of assistance.
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HGrobler Premium
Welcome here at WA. I am also relatively new here. You will learn a lot, but it will also be very interesting and fun. If you stay dedicated to your goals, you will surely achieve your goals.

I wish you all the best for your journey ahead.

Henriette
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jghwebbrand Premium
So excited to meet you. Thanks for stopping and leaving a greeting. So glad you found the WA website with all of its training, tools and support.. WA has been around over 15 years now.
You may enjoy the website wealthyaffiliate.com contents.

WA is a very friendly, helpful and active community. We like to help new comers achieve success.

The way to learn the online process is to complete the Online Entrepreneur Training which is a self-managed program. You can do it at your pace. After you finish each task make sure to check mark the box in front of the task. When you have questions, you can ask them in the comments section after each lesson.

We wish you well.
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LindaMetz Premium
In choosing a niche, if I have a couple of great domain name ideas (and I already have a great short domain for dogs and a similar one that I see available for cats) does it work to build a niche around a great domain name even if it isn't researched for SEO, or is it better to find keywords first, then come up with a domain name? I guess I'm asking how important is the domain name.
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DianeScorpio Premium
Hi - the domain name is not that important, although it should bear some relevance to your niche. People will be finding your site by the keywords in your content, not by searching for the domain name.
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LindaMetz Premium
Thank you so much! That's really helpful, apprec!
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jghwebbrand Premium
A domain name is not the secret for a successful online business. Writing niche related original helpful content is key to growing a website. That is what search engines crawl, index and rank. Choosing a domain name that you like and that is easy to remember is nice.

I would start with the free siterubix.com subdomain first because if you decide you don't like it you can delete it and start over. Many times people buy a dot com and change their mind but once a dot com is purchases you own it for a year at which time you can renew it,

When buying a dot com domain name .avoid dashes in it and brand names..
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AbieAJ Premium Plus
That's great and thank you for sharing!

Nowadays domains are not so affected by SEO vs writing quality rich content with good choice of keywords, latter of which would rank you in the search engines.

Naming it can be relevant and at the same time, not. For example Apple dot com doesn't sell apples vs tech gear.

You can use leandomainsearch dot com, you input a word and it gives you another

And a godaddy valuation tool to find a memorable name.

I'd also use this site namecheckr.com

I would always go for a dot com domain name vs dot net or dot org as people's perceptions when they start typing they would typically assume it is a dot com. And make sure it is spelled correctly as it cannot be edited once purchased.

I would not include dashes and check if the domain is copyrighted, trademarked and ' or registered to an established business.
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LindaMetz Premium
Thank you, so helpful, all of you! Appreciate it.
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LindaMetz Premium
Aha, didn't realize I should check copyright, trademark etc. Good tip there, thanks.
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AbieAJ Premium Plus
No worries, Linda!

And absolutely, you do not want to build a business and few years down the line there's an issue. Just in case, better to be safe than sorry!

Kindly let us know when you need help? or have further questions.
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AbieAJ Premium Plus
And you are so so very welcome!
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jghwebbrand Premium
You are so very welcome.
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LindaMetz Premium
Actually, how do I check to see if my phrase is under copyright or trademark? Duh! Thanks for any tips/info on that.
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Hi everyone,
I just came up with a new niche since my old one wasn't that efficient . This new one is about gym supplements and if they're good or bad for you and all the different sorts of it . I just want some opinions if this is a good niche topic .Thanks.
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AbieAJ Premium Plus
Those are the products you would promote on your site vs a niche subject you would address to a qualified target audience (group of people)

Example
Gym workouts for beginners

In the first instance, I'd ask myself

Am I passionate and genuinely interested in my chosen niche, as I I'd be expected to write lots of content, it would motivate me to update blog with succinct original content worthy my visitors week in week out.

Would I be writing about it in a years time or two or more

Who would be my target audience, who would benefit most from what I have to offer.
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jghwebbrand Premium
Okay so gym supplements for what? Who do you want to help and how do you want to help them? Build muscle? Or What.?

Do you have experience with this?

Some other questions you can ask yourself.
Do you have any hobbies? Sports? Problems you've solved? Problems you are looking to find solutions for? Products that are amazingly helpful? Something you talk a lot about? Something you wished you had learned earlier in life? Job skill?

You will be writing posts for people to read on your website - who would be the audience you wish to write for and help? You will be writing both informational posts and product reviews. What kind of questions would people be asking about your niche that you can help them with as well? Your informational posts are important to grow your traffic.
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AbieAJ Premium Plus
You may also look at Programs

Promote tab top menu

https://my.wealthyaffiliate.com/affiliate-programs

Or

You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get
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