We are now getting into the FUN stuff! Search Engine Optimization, also known as SEO!

You have your website in place and now you want to make it SEO ready so that search engines can find it. Our goal is to get ranked in the BIG 3 engines, Google, Bing & Yahoo.

Do note that our focus is going to be primarily on Google though as they own over 70% of all search traffic, and over 95% of mobile searches.

But why do you want rankings in the search engines? Simple...

Website Rankings = Targeted Traffic = Revenue!

The rankings are the first step in creating an online revenue stream.

Today we are going to walk you through the set-up of a Wordpress plugin that is going to do a lot of the "dirty work" for you and will take care of the optimization of all your website pages/posts, meta tags, and other aspects that search engines look for when ranking your site.

I have created a "Setting Your Website Up for Search Engines" video walk-through of this training and please follow along as it will add a lot of clarity to how SEO works, but also how to install the All in One SEO plugin.

 

Task 1: Set-up All in One SEO on your site

Search Engine Optimization (SEO) is a very important aspect of any website's success.

In this task we are going to be setting up a plugin that makes our website code (the stuff behind the scenes of our website) friendly for search engines like Google so they can index and rank our sites properly. This is going to be very powerful for your website content getting ranked in search engines going forward, so DO NOT skip this task.

Since you activated the All in One SEO within the last lesson, you should see the "All in One SEO" item with your main menu now in your Wordpress back office. If you mouse over that menu icon, a sub menu will pop out (see below).


Simply click the "General Settings" link. This is where you will be going to set-up your SEO settings for your website.

The main section you are going to be updating here is the Home Page Settings section. There are two sections that you will be updating there:

  • Home Title - This is the title of your website that will show up when you get ranked in Google and other search engines. This won't actually show up on your site.

    You want this to reflect the actual title of your website that you created with your site, but also add something to make it a bit more captivating.

    Ideal Length: 40-60 characters, keep under 60
  • Home Description - This is a description of what your website is about and how it will benefit people. Don't overthink this part, you just want to be descriptive as to what your site is.

    Ideal Length: Under 160 characters

Although there are a TON of other settings, you are not going to need to update any of these at the moment, not for SEO purposes.

When you are done updating your Home Page Settings, scroll down to the very bottom of the page and click the "Save Changes" button.

Upon doing this, you are done. Your website is set-up and SEO READY! :)

A few important points things to take note of here about All in One SEO:

  • You DO NOT need to "Upgrade to Pro". The free version is more than adequate for your needs.
  • You won't see these changes to your actual site. The work is done behind the scenes within your websites HTML code. It is making your code friendly for search engines.

Awesome, your website is all set-up for SEO now! As you build out your new pages/posts, they will automatically be optimized for Google and other search engines. If you have any questions about the set-up process, leave them in the comments below and we will give you a hand.

In the next lesson we are going to be discussing KEYWORDS, the root of all of your rankings, traffic and success online.


Premium Members Get Access to SEO Experts & HOURS of SEO Video Training!

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2. Set-up your All in One SEO Settings


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Hi, I have found my first niche which is going to be skincare for acne and dark spots if that is okay? or would I have to pick either just acne or dark spots? Also if I was to make a website to do with just skincare in general would I be able to make several pages within the same website dedicated to different areas in skincare or is it best to have a one website per niche so have different websites for sensitive skin and another for acne?
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YvonneBray Premium
I like the idea of skin care products for acne and dark spots as a niche.
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jghwebbrand Premium
Skin care for acne could be targeted to a specific group of people for example skin care for teenage acne. This would narrow your competition a lot.

The key to getting started fast is to narrow your niche down to a specific topic. This way, you will eliminate a lot of competition and get results much faster.

Niche examples
Camping essentials for beginners as a niche subject Computer essentials for beginners. Strength training for women over 40. I help women over 50 lose weight with yoga, help new Moms find the most important baby gear to cope with their first year as a parent

Once your site gets established with traffic then you could expand it to include all age groups. And you can include other skin care as well without needing to create a new website.

Some sites created by WA people have more than 400 posts. You can do the same with skin care.

Kyle mentions in the training about an initial site on golf balls now that site covers shoes too and more
How To Expand Your niche later To find out questions people are asking about your niche you can use the following.
https://www.usetopic.com/people-also-ask

What a great niche idea! Here's to your success.
Reply
AbieAJ Premium Plus
Hi

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

However you can start with one subcategory and after completely exhausting it you may start with another subcategory. Otherwise you will find it very hard to get noticed by the search engines and to compete with big authority sites.
Reply
Angell70 Premium
Yeah, as Yvonne said, skincare products dot com will be a great niche. and expand from there. go for it, my dear.
much much love&succees;
Reply
michaelw777 Premium
You know what? I am just going to say here; keep your Niche as broad as possible; first; I have run into Members who say they run out of topics to post about. So, there is that. Next you will have a bigger audience; and be able to make more money.

Not only all that; but you will be able to help more Potential Customers. So, yes I suggest you keep your Niche Broad.

Hope this helps and encourages?
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JanPerry Premium
I am lost.I though i signed up for prime for $19.00 first month and then 49.00 there after. It will not let me do things on your site like i was not signed up am confused when go to icons and sections it says can go there after signed up. confused tried to access boot camp won't me what am i doing wrong nelp
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jghwebbrand Premium
Did you clear your browser? Or try another browser to see if the same problem exists?

When you click on your profile image -> account settings -> subscription is your expiry date in the future.
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michaelw777 Premium
I am just going to say here; this is a bit out of left field. But, you might try updating whatever you can if you want to? Just try updating? And see what happens? Update whatever you can update.

Hope this helps and encourages? And if this is not enough? Sorry couldn't help more.
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Fcokpala Premium
Please I need help in the ALL IN ONE SEO, when I click the search appearance in the global settings the preview will show my site title - just another WordPress site and am still unable to update my home title and the meta description. Please can someone help because I know this can affect the search optimization of the website, thanks.
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feigner Premium
to change the tagline then go into settings from your site dashboard....you will see the site title and tagline...
the home title and description you can add a character or two after the tags ...then you able to delete them on mobile...
good luck
phil
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Fcokpala Premium
Thanks I will try that.
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Fcokpala Premium
Thanks dear I got it now.
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AbieAJ Premium Plus
Hi

Title and tagline (just another WordPress), settings > general edit and save changes.
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feigner Premium
that's brilliant...
glad you are sorted
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michaelw777 Premium
Other Members please correct if wrong? But, from what I understand just recently. This situation Merits this. If I am wrong? Please correct?

Try Site Support and Live Chat. Just click on Help in the top menu; and ask them; if you want to? You can try both if you want to?

Other Members please correct if wrong for posting this? But, I just learned; in hosting situations. This is okay to post.

Hope this helps and encourages?
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Derral Premium
Ok, Derral here , I have a question about the privacy policy and the affiliate disclosure. Somehow as I was typing my about me widget I was not in the correct block and as I was typing my about me post went in four different directions. Now I no longer have an privacy policy or an affiliate disclosure for my website. HELP......
Can anyone explain to me how that happened, and how I can fix it?


Derral
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AbieAJ Premium Plus
Hi

I go look under Pages and locate pages. That's WordPress sites back office. About me is a post, so I look under Posts tab.
Reply
jghwebbrand Premium
If you can't fin your about me, affiliate disclosure and primary policy in WP back office -> posts -> all or pages -> all, you can always go to websites -> site content and find the template for content.
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DCheDChsham1 Premium
Hi folks. Dave here. Finally finished level one training and moving on to level two. It wasn't easy I must say but glad to be moving on. When you see how far you have to go it is hard to give yourself any credit. So thanks to everyone who has answered any of my questions, and get ready for more. Blessings and all the best to everyone.
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AbieAJ Premium Plus
Hi

That's awesome, we are glad you are enjoying the training here.

Kindly let us know when needing help or having further questions.

Welcome to WA and our community.

Abie & AJ
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DCheDChsham1 Premium
Thank you.
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AbieAJ Premium Plus
So very welcome.
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jghwebbrand Premium
Congratulations on completing level 1> There was a lot to learn. But so glad you finished and delighted to see you are moving on to Level 2.

We wish you much success and remember you can always ask questions.
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DCheDChsham1 Premium
Thank you. I will ask.
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jghwebbrand Premium
Great! Here's to your success in Level 2.
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DCheDChsham1 Premium
Thank you.
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