We are now getting into the FUN stuff! Search Engine Optimization, also known as SEO!

You have your website in place and now you want to make it SEO ready so that search engines can find it. Our goal is to get ranked in the BIG 3 engines, Google, Bing & Yahoo.

Do note that our focus is going to be primarily on Google though as they own over 70% of all search traffic, and over 95% of mobile searches.

But why do you want rankings in the search engines? Simple...

Website Rankings = Targeted Traffic = Revenue!

The rankings are the first step in creating an online revenue stream.

Today we are going to walk you through the set-up of a Wordpress plugin that is going to do a lot of the "dirty work" for you and will take care of the optimization of all your website pages/posts, meta tags, and other aspects that search engines look for when ranking your site.

I have created a "Setting Your Website Up for Search Engines" video walk-through of this training and please follow along as it will add a lot of clarity to how SEO works, but also how to install the All in One SEO plugin.

 

Task 1: Set-up All in One SEO on your site

Search Engine Optimization (SEO) is a very important aspect of any website's success.

In this task we are going to be setting up a plugin that makes our website code (the stuff behind the scenes of our website) friendly for search engines like Google so they can index and rank our sites properly. This is going to be very powerful for your website content getting ranked in search engines going forward, so DO NOT skip this task.

Since you activated the All in One SEO within the last lesson, you should see the "All in One SEO" item with your main menu now in your Wordpress back office. If you mouse over that menu icon, a sub menu will pop out (see below).


Simply click the "General Settings" link. This is where you will be going to set-up your SEO settings for your website.

The main section you are going to be updating here is the Home Page Settings section. There are two sections that you will be updating there:

  • Home Title - This is the title of your website that will show up when you get ranked in Google and other search engines. This won't actually show up on your site.

    You want this to reflect the actual title of your website that you created with your site, but also add something to make it a bit more captivating.

    Ideal Length: 40-60 characters, keep under 60
  • Home Description - This is a description of what your website is about and how it will benefit people. Don't overthink this part, you just want to be descriptive as to what your site is.

    Ideal Length: Under 160 characters

Although there are a TON of other settings, you are not going to need to update any of these at the moment, not for SEO purposes.

When you are done updating your Home Page Settings, scroll down to the very bottom of the page and click the "Save Changes" button.

Upon doing this, you are done. Your website is set-up and SEO READY! :)

A few important points things to take note of here about All in One SEO:

  • You DO NOT need to "Upgrade to Pro". The free version is more than adequate for your needs.
  • You won't see these changes to your actual site. The work is done behind the scenes within your websites HTML code. It is making your code friendly for search engines.

Awesome, your website is all set-up for SEO now! As you build out your new pages/posts, they will automatically be optimized for Google and other search engines. If you have any questions about the set-up process, leave them in the comments below and we will give you a hand.

In the next lesson we are going to be discussing KEYWORDS, the root of all of your rankings, traffic and success online.


Premium Members Get Access to SEO Experts & HOURS of SEO Video Training!

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2. Set-up your All in One SEO Settings


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Bill3rd Premium
I was trying to set up seo but something happened and now I can't get back to the setup page. How do I check to make sure its ok. It was asking about type ie: if it was a blog, businesses or other thing but that wasn't covered? Help please
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AbieAJ Premium Plus
Hi this tutorial may help you out I'd choose options what fits my situation best.
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GeoffreyC1 Premium
Check under plugins. You will see it it is there and activated. If not just add it and activate it.
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Bill3rd Premium
Got it figured out thanks to all that helped.
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I'm so overwhelmed about WordPress. I never had a pleasant experience with it.
In these trainings, are they going to assist me on how to make my website more pleasing to the eye? Or it's something I'm going to figure out on my own? Right now my website is just plan boring white.
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JoeRebisz Premium
It will teach you how to build your website. You have to customize your theme on your own.
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jghwebbrand Premium
As you go along you will get a better feel for design. But a lot of it is done using images. Here's one of Jays, the WA webinar instructors websites. footballsnackhelmets.com.

Of course a websites design is initially noticed, but the part that is remembered and most important is the content. People want help solving problems and they are looking for websites that will give them answers. People will return to your site over and over because of the content.
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So these customisations tutorial for a beautifully designed website are available even if I'm on a starter package? Like all the editing tools are provided for me or these limitations?
Because if I can't I'll cry, WordPress it drains me and leave my brains scrambled 😭😢
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Thank you that's comforting.
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jghwebbrand Premium
The purpose of the starter training is to introduce you to the basics. While you are learning the basics it is best to focus on what the lessons are teaching you. As a starter your website uses the GeneratePress for a very specific reason. That is so you focus on the concepts you are learning. Design is not the most important thing to learn right now if you want success as an online website business owner.
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JoeRebisz Premium
As a starter, you're given Generate Press which is very easy to use, lightweight and very customizable. I don't believe you can choose any others until you upgrade to premium. See what you can do with GP by going into back office, click on appearances then to themes. Play around with it.
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GeoffreyC1 Premium
Just play around with it. You can easily put everything back to the way it was
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Thanks I'll try and look for WordPress tutorials on customisations.
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MijatBg Premium
I just finished lesson 4 and i have one question (sorry if it's stupid). If I make free domain (for example carsroof,siterubix,com) and after one month i want to buy that domain (to be carsroof,com), my question is: is there a possibility that domain is busy? Or it's automatically busy and reserved for me, because i took free version-carsroof,siterubix,com.

I wouldn't like that i make good website on free domain and after that i can't take domain which i already have in my free URL, because somebody else took that domain before me.

I hope that somebody understood what i wanted to say :)

Thansk in advance to all!
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AbieAJ Premium Plus
Hi I'd recommend purchasing your wanting dot com domain, if available and as when you are ready. Biggest advantage between a siterubix subdomain vs dot com, is that you own the latter and can do whatever you want with it vs siterubix subdomains remains the property of WA.

You can use the move feature found within your site manager to move you siterubix subdomain to your dot com, when you are ready. It is a simple process.

You would need wait up to 30 days (Kyle's recommendation) for 301 redirects to be completed and for the search engines. After of which you may delete the subdomain however you could keep it for longer if hosting space is not an issue

You can check Kyles training tutorial below What really matters is your destination URL.
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DianeScorpio Premium
Hi - there is no guarantee that the name you choose for your SiteRubix will be available as a .com. However, it doesn't actually matter. The names don't have to be the same. The content will still transfer over with no problem.

So, you could build a website called cat.siterubix.com and still be able to transfer it over to dog.com.
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MijatBg Premium
That's what I needed to read. :)
Thank you so much for understanding.
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GeoffreyC1 Premium
You will only be able to get it when you pay for it. So there is no guarantee that it will be available.
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Reu23 Premium
Hi folks, I'm aware of the discount available if we upgrade within the appropriate time, however if I declined that offer but in a month or so I decided to upgrade, will the cost of $50 be the total upgrade cost, or are there further charges like subsriptions per month for example. It seems like 10 (or several websites) to run is going to need a 27hour per day time-slot! I was thinking about doing this part-time. :-)
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AbieAJ Premium Plus
Hi, first month is $19 then $49 monthly afterwards collected automatically until you cancel. Irrelevant when you decide upgrade.

It is always best to focus on the niche one website to start to set up properly however as time progress and you become familiar you may expand. It can take lots of time and effort setting up the one site.
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jghwebbrand Premium
Once the discount window passes the cost for Paid Premium membership is $49 per month (every month) or $495 for one year. The way to look at hosting for 10 websites, you start out with only one niche website. However, after one website is doing well with traffic volume, many members decide to build a second website. Over time it is easy to need hosting for 10 websites.
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AbieAJ Premium Plus
For starter I would test drive platform, you have seven days of full premium access from day signing up I would assess if platform suits my business needs and objectives. Please ask as many questions to get clarifications. You'd get the one siterubix subdomain to start adding content provided figured out a niche something you are passionate about and genuinely interested in as you'd be expected to write lots of content.
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LinnaG Premium
This is nice to know! Thank you, Abie!
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GeoffreyC1 Premium
No it will just be the $49.
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As an architect-interior designer, were looking at Home accessories and finishes, indoor recreation, home automation & security, AV solutions, Home gym, Techie Gadgets.

As a musician, im looking at musical instruments, music accessories and apps and audio equipment.

We have several interest that we want to pursue, Is it okay to have so many niches to start with or is it better to focus on one or two?
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lucbizz Premium
It is best to start just with one, you can keep the other one for later.
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DianeScorpio Premium
Hi - you should only have one niche on a website, otherwise, Google won't see you as an authority on your subject. And your visitors won't understand what your website is about.

If I visit your site to read about home security, I don't want to see articles about musical instruments.
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AbieAJ Premium Plus
Hi, you are wanting a niche a website so that you do not confuse your readers or google . And my be focusing on one niche at a time, as it take a lot of time and effort setting it up correctly.
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VitaliyG Premium Plus
Start with 1 Edd, the one you find most interesting. Here's how: Let me know if you have any questions!
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GeoffreyC1 Premium
Just focus on one at a time
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