Search engines like Google, Bing & Yahoo are after ONE thing. The most relevant content.

If you can build out your website in a way that is ready for SEO (as discussed in the last lesson) and create quality, relevant content, you are going to have a bright journey ahead of you within the online world.

The thing that most people stress about is being a "writer", you DO NOT have to be a writer to be successful online.

You simply need to communicate with your audience, the same way that you would with a friend or a family member. And if you put the emphasis on helping people, you are going to be able to build trust, which is going to lead to long term and sustainable success online.

SiteContent, a Writer's Dream Platform

As both a Starter/Premium member, you have access to the SiteContent platform here at Wealthy Affiliate. This platform offers you some incredible features as a writer that will lead to more efficiency, accuracy, and speed with your content creation.

You can access the SiteContent platform through the Websites menu.

SiteContent offers you some unbelievable features that are going to make your life as a "blogger" much more efficient.

  • 100's of critical grammar and spelling checks
  • Duplicate content checker
  • Automated publishing directly to your website
  • Writing goals and accomplishments
  • SEO analysis and checks
  • Content structure analysis
  • Ability to template content
  • Vocabulary enhancement suggestions

This is where you are going to be creating all of your content moving forward. You will be setting writing goals and leveraging the "feature rich" platform for writing. If you are worried about your writing skills, the SiteContent interface is going to help you understand where you are making writing errors and help you correct them in a very efficient manner.

It is going to be your go to writing tool moving forward and it is exclusive to Wealthy Affiliate members only!

I have created a little walk-through video called "Creating Your Initial Website Content (Framework), showing you around the platform and how to best benefit from it. Watch the video below.


Task 1: Creating Your "About Me" POST

To establish a brand online in any niche, you need to build trust with your audience. The best way to initially do this is through an "about me" style page. Every successful website will have some information about their brand, who they are and why they want to help people.

Your first task today is going to be to create your About Me page and you are going to be doing this directly within the SiteContent platform.

Within your Templates tab, you are going to see that you already have the framework for your About Me page already outlined.

Simply click on the About Me template and it will take you into the SiteContent editor. This is where you will be creating your content for your About Me page.

The first thing you are going to want to do is choose a title that is appropriate for your about me page. There are several options that I suggest you choose from in terms of your naming convention.

  • About Me
  • About NAME (ex. About Kyle)
  • About SITE (ex. About Real Deal Affiliate, About RDA)
  • About Us

The most natural and the option that I have always used because I feel it resonates and creates the most trust is "About Me" or "About Kyle", because it is the most direct. It feels like I am here for you and I am here to help (which is the case with every site I create).

Then you will want to populate the content. Do know that this is just a guideline, as you edit this post you can add new headings and of course you are in full control of the content and your story.

This is not a rigid exercise here, you are YOUR OWN brand and you can build out your content in any way you like, but this will give you a good guideline here.

After your are done doing this you will be click the Publish button in the right corner, just above your editor. This is going to allow you to publish directly to your website (see below).

Upon clicking Publish, you will get a pop-up that will allow you to choose how you want to publish the content. This is a 4 step process.

Step 1: You will want to choose your website that you want to Publish to, in this case it will be my "" website.

Step 2: Choose "Post", not a "Page". The reason is all POSTS allow for comments on them and this is a page on my website where I am going to want to allow people to leave comments and feedback. Pretty much every article you publish moving forward will be done so as a "Post".

Step 3: Choose the user. If this is a new site, you will likely only have an Admin user. That is fine, choose that as your user.

Step 4: Choose the URL plug. Leave it "as is". You shouldn't need to change your URL plug, this is something that you can leave.

The Click Publish. Upon doing so, SiteContent is going to run a duplicate content check, and then publish the content to your website. Since you wrote your About Me page it will be 100% unique.

Task 2: Adding Your "Privacy Policy" PAGE

All major affiliate programs and all advertising platforms require that you have a "Privacy Policy" on your website. This is a formality more than anything and it is very much a standardized document.

You are going to want to load up the Privacy Policy Template from your templates.

Upon doing so, you will get a standardized Privacy Policy page. You are just going to need to make a few edits within the content to update this Privacy Policy and make it relevant to your website.

Change => Your Website URL

In the case of my website, I changed it to There about 10-11 instances of this that you will need to update within the Privacy Policy.

Then you will want to change:

Change => Your Email Address

This could be any email you want, you could even create a free gmail account for the purpose of this. Or if you don't feel comfortable leaving your email at the moment, this can be something that you provide to people at a later date.

Upon updating the and to your website details, you will want to Publish the Privacy Policy to your website.

Publish as a Page.

The reason you want to create this as a Page, not a Post is because Pages don't allow for comments. You don't want people commenting on your Privacy Policy, whereas you are going to want to allow for comments and engagement on the rest of your website (as it is good for rankings).

NOTE: If you do publish as a page and there are comments there, not to worry. That is just how your "theme" you chose was designed and it will not present any issues moving forward.

You are all set with your first few pages of content on your website. If you have any questions about the creation of your "about me" or "privacy policy" pages, leave them below.

Kudos to you for your hard work thus far, in the next lesson we are going to be covering navigation on your website and how to create custom menus. ;)

Tasks 0/3 completed
1. Watch the "Creating Your Initial Website Framework" Walk-through Video
2. Create & Publish Your "About Me" POST
3. Create & Publish Your Privacy Policy PAGE

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Jeffreybs Premium
Take it from someone who wasted several years and take your time choosing a niche you are going to be content and happy with.

Every time you change your niche you are starting all over, and whatever niche you choose you will earn an income it will just take time as long as there is a demand

makmrkt Premium
Jeff, that is so true. Thank you for your words. Whatever niche you decide upon, the work and research is vital to reach success. Peace, Mark.
Manu3k Premium
Thanks guys!! But is it a mistake that in my imaginary site i have like about 5-6 niches? All of them are corelated
makmrkt Premium
Try to remember that generally one niche per website. That way you can be more defined in your target audience. I hope this helps. Peace, Mark.
Manu3k Premium
Hy. I just finish leson 3 of OEC. I have in mind how i want my website to look like but i am sure that includes more than 2 niches. So now i am thinking to start the Affiliate Bootcamp.. Should i continue with OEC and build my wesite as i imagine it or should i do the AB and start with this niche?
makmrkt Premium
The decision is yours alone. If you wish to develop a website, decide on what you want to pursue based on your passion of that niche. Continue with the lessons before you. That will help you to decide what is best. I hope this helps you. Peace, Mark.
OnlineStudio Premium
I have to say that it is definitely refreshing to see a really good breakdown on how to build a site through wordpress. I have been at this on and off over the last few years and when it comes down to trying being successful. You need to have the basics down and your foundation built solid.

I think that is where I have been lacking and joining this community will help me get my foundation in order.

One of my biggest goals is to move up the rankings pretty quickly by sharing everything I've done in the past and integrating it with everything I am learning today.

I feel a brand new online me emerging here.
makmrkt Premium
Yes, I agree that you should build a foundation that stands rock solid. Continue with the lessons and you will find the right direction for you. Peace, Mark.
cbmercado Premium
I'll give you a little more help. First you have to build your site. Then after your first post is written you go to the Need Comments section of WA and request a comment on your post, but be sure to give a comment back on their website. That is how you build your traffic to your website. One comment at a time.
Kyle Premium
Sounds advice.
Hi my name is Zack.

I have a wellness blog "Light Play Revitalize" that has 'taken off' in the last few years. I have a few other online accounts that have also gained some popularity. yet i admit i have very little idea of how to make money off any of this. I am interested in finding affiliates who could advertise a related product on my blog. some kind of 'ad revenue' click based system. I have seen a lot of articles suggesting this but i admit i am confused on the right way to actually go about finding specific companies to advertise on my blog. is there a list of companies who are interested in this? like craigslist? Is this a community for that? are there specific communities for that? Even if i could turn a minor / small profit from the blog it would be a great help to my life.
michaelw777 Premium
Try Amazon Associates first things first. But, from what it sounds like? You haven't followed the training yet? If you have not followed the training? You might want to do so. But, put Amazon Associates in Google; and if you have problems with the tax forms? Try Site Support first; then Kyle, Carson and Carson2; they are Super Pros and should be able to help with any problem. For instance; just type Kyle into the search engine here on WA; then all the names separately. And this comes up later; but you might try: Affiliate Program + in Google; I think that is it? It comes up in the training. Oh, and if Site Support can't help? Try Kyle, Carson and Carson2. But, you should try them all; as they can be busy. Hope this helps?
Thanks I've just noticed there is a big list right here under "affiliate programs" this is great. I even found "heart math" which are people I specifically refer to in my articles. I followed like 10 so far. I'm not sure if there is anything additional of importance i should do to get the process going, like contact them somehow with a message. Or if "follow and wait" for them to notice, is a good starting place. I think there is a "add to affiliate list" option or something like that i saw. I'm not sure if that does anything, or if that is just for my own private record. And thanks that helps greatly i will look into "Amazon Associates." Is that any different from what this site offers?
michaelw777 Premium
Okay, Wealthy Affiliate is where you make posts to put your Affiliate Links on. You get Affiliates and then you add the Affiliate Link to your website. I don't want to confuse you; so keep in mind; this is different; there are Affiliate Links here on WA. For spreading word of WA. But, those are different from The Affiliate Links that you get when you look up Affiliate Program + But, rather than Confuse you. I suggest you start the training; and you will learn a ton more. So, once again: Please start the training. And it has been a while for me. I think there are two training Programs; and I am extremely rusty at this. So, you may want to ask another Member more Experienced or not so rusty: Which Program to start with? You can do both; but there is one for setting up a page; to put Affiliate Links on it; which are not from Wealthy Affiliate; and I will say here; if you want to do both? Please start with one at a time; to not get confused. Later.