Search engines like Google, Bing & Yahoo are after ONE thing. The most relevant, useful content.

If you can build out your website in a way that is ready for SEO (as discussed in the last lesson) and create quality, relevant content, you are going to have a bright journey ahead of you within the online world.

The thing that most people stress about is being a "writer", you DO NOT have to be a writer to be successful online.

You simply need to communicate with your audience, the same way that you would with a friend or a family member. And if you put the emphasis on helping people, you are going to be able to build trust, which is going to lead to long term and sustainable success online.

SiteContent, a Writer's Dream Platform!

As both a Starter/Premium member, you have access to the SiteContent platform here at Wealthy Affiliate. This platform offers you some incredible features as a writer that will lead to more efficiency, accuracy, and speed with your content creation.

You can access the SiteContent platform through the Websites menu.

SiteContent offers you some unbelievable features that are going to make your life as a "blogger" much more efficient.

  • 100's of critical grammar and spelling checks
  • Duplicate content checker
  • Automated publishing directly to your website
  • Writing goals and accomplishments
  • SEO analysis and checks
  • Content structure analysis
  • Ability to template content
  • Vocabulary enhancement suggestions

This is where you are going to be creating all of your content moving forward. You will be setting writing goals and leveraging the "feature rich" platform for writing. If you are worried about your writing skills, the SiteContent interface is going to help you understand where you are making writing errors and help you correct them in a very efficient manner.

It is going to be your go to writing tool moving forward and it is exclusive to Wealthy Affiliate members only!

I have created a little walk-through video called "Creating Your Initial Website Content (Framework), showing you around the platform and how to best benefit from it. Watch the video below.

 

Task 1: Creating Your "About Me" POST

To establish a brand online in any niche, you need to build trust with your audience. The best way to initially do this is through an "about me" style page. Every successful website will have some information about their brand, who they are and why they want to help people.

Your first task today is going to be to create your About Me page and you are going to be doing this directly within the SiteContent platform.

Within your Templates tab, you are going to see that you already have the framework for your About Me page already outlined.


Simply click on the About Me template and it will take you into the SiteContent editor. This is where you will be creating your content for your About Me page.

The first thing you are going to want to do is choose a title that is appropriate for your about me page. There are several options that I suggest you choose from in terms of your naming convention.

  • About Me
  • About NAME (ex. About Kyle)
  • About SITE (ex. About Calorie Method)
  • About Us

The most natural and the option that I have always used because I feel it resonates and creates the most trust is "About Me" or "About Kyle", because it is the most direct. It feels like I am here for you and I am here to help (which is the case with every site I create).

Then you will want to populate the content. Do know that this is just a guideline, as you edit this post you can add new headings and of course you are in full control of the content and your story.

This is not a rigid exercise here, you are YOUR OWN brand and you can build out your content in any way you like, but this will give you a good guideline here.

After your are done doing this you will be click the Publish button in the right corner, just above your editor. This is going to allow you to publish directly to your website (see below).


Upon clicking Publish, you will get a pop-up that will allow you to choose how you want to publish the content. This is a 4 step process.

Step 1: You will want to choose your website that you want to Publish to, in this case it will be my "caloriemethod.siterubix.com" website.

Step 2: Choose "Post", not a "Page". The reason is all POSTS allow for comments on them and this is a page on my website where I am going to want to allow people to leave comments and feedback. Pretty much every article you publish moving forward will be done so as a "Post".

Step 3: Choose the user. If this is a new site, you will likely only have an Admin user. That is fine, choose that as your user.

Step 4: Choose the URL plug. Leave it "as is". You shouldn't need to change your URL plug, this is something that you can leave.

The Click Publish. Upon doing so, SiteContent is going to run a duplicate content check, and then publish the content to your website. Since you wrote your About Me page it will be 100% unique.

Task 2: Adding Your "Privacy Policy" PAGE

All major affiliate programs and all advertising platforms require that you have a "Privacy Policy" on your website. This is a formality more than anything and it is very much a standardized document.

You are going to want to load up the Privacy Policy Template from your templates.


Upon doing so, you will get a standardized Privacy Policy page. You are just going to need to make a few edits within the content to update this Privacy Policy and make it relevant to your website.

Change YOURSITE.com => Your Website URL

In the case of my website, I changed it to caloriemethod.siterubix.com. There about 10-11 instances of this that you will need to update within the Privacy Policy.

Then you will want to change:

Change [EMAIL ADDRESS] => Your Email Address

This could be any email you want, you could even create a free gmail account for the purpose of this. Or if you don't feel comfortable leaving your email at the moment, this can be something that you provide to people at a later date.


Upon updating the [YOURSITE.com] and [YOUR FIRST NAME] at [EMAIL ADDRESS] to your website details, you will want to Publish the Privacy Policy to your website.

Publish as a Page.

The reason you want to create this as a Page, is that you don't want your privacy policy being published to your "blog roll" which is on your homepage.



You are all set with your first few pages of content on your website. If you have any questions about the creation of your "about me" or "privacy policy" pages, leave them below.

Kudos to you for your hard work thus far, in the next lesson we are going to be covering navigation on your website and how to create custom menus. ;)

Tasks 0/3 completed
1. Watch the "Creating Your Initial Website Framework" Walk-through Video
2. Create & Publish Your "About Me" POST
3. Create & Publish Your Privacy Policy PAGE


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Recent messages
Hello all,
I am very new almost a new born to making money online. I am a recent divorcee and I want to make more money to give my daughter the best life she could ever imagine. I look forward to learning and progressing in this industry. The best thing I ever learned in all my years in the Navy and NSW is the only easy day was yesterday.
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JoeRebisz Premium
Hello and welcome home Michael from a fellow vet (USAF). Any help we can provide, just let us know. Good luck sir!
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jghwebbrand Premium
Hello,
We are delighted to meet you. And so glad you found WA.

WA is a very friendly, helpful and active community. We like to help new comers achieve success.

The way to learn the online process is to complete the Online Entrepreneur Training which is a self-managed program. You can do it at your pace. When you have questions, you can ask them in the comments section after each lesson.

Here is the link for the Online Entrepreneur Training Level 1 in case you need it. It is necessary to follow the training step by step rather than jump ahead. Here’s an overview of how the process works. This is a very exciting opportunity and we wish you much success.
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AbieAJ Premium Plus
Hello,

For the first seven days you can test drive platform limited premium access to see if it fits with your business needs and objectives.

WA is a learning platform that teaches us how to build a progressive successful site for affiliate marketing. Please follow the training and apply what is taught all is explained within the lessons, ticking checklists at the bottom, tasks asked of you to complete in order to set up properly and guide you through the process.

You have access to Level One of OEC And level One of the Affiliate Bootcamp How to make money by Kyle Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to WA and our community.

Also it would be nice to hear how you are getting along. Much obliged and best wishes.
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Apples64 Premium
From one Aussie veteran (RAE & SASR) to another welcome to Wealthy Affiliate Michael.

Mark
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michaelw777 Premium
I am just going to say; click the magnifying glass in the top right corner. Put in Success Stories and go from there. Do it again; and this time put in How To Succeed.

But, don't take too much time from the training for this. The Training is very important.
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MistyDawn17 Premium
Good evening! I just started a new website and I am trying to alter my sidebar widgets. But... when I am in my back office and select Appearance and then widgets I am just seeing a plain white page. The theme that I am using is SKT Gym. Does anyone have any suggestions?
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AbieAJ Premium Plus
Hi

As a premium you may install the classic widgets plugin and with the classic editor.

https://wordpress.org/plugins/custom-sidebars/
https://wordpress.org/plugins/classic-widgets/

Initially you may download to your PC and then upload .zip files to your WordPress sites back office.

Or go to Plugins > Add new, input classic widgets, install and activate.

However in the standard view you may click the plus to add something or the three dots and choose to remove a block from the drop down menu.

Moreover some of these free themes I have tested already may not work properly. Just one of them did however I can't remember what it was.

Would be nice to hear how you are getting along. Much obliged and best wishes.
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MistyDawn17 Premium
Thank you. On my previous websites I could easily alter (delete) some of the dummy sidebar widgets, but this one was different and had nothing. I appreciate your response and will be working on that tomorrow!
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AbieAJ Premium Plus
WordPress had an update, Widgets section has changed.

No worries you are so very welcome.
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interesting
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jghwebbrand Premium
When you encounter theme specific issues you may also want to use your favorite browser and check your themes documentation to the issues or how others have solved the problem because WP themes do have differences.

Hope you solved your widgets issue.
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19sonic71 Premium Plus
The only thing I'd like to suggest is.. For Premium or PP+ members is maybe do a video for that as well. Going through lesson 6 I didn't have the site editing options that you were showing, I figured it out and I had to do it through the Theme page itself for my custom theme. I understand you're simplifying the steps, but a novice like me has had to dabble in some things that I'm unfamiliar with.
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jghwebbrand Premium
Thanks for the video idea/
You can compare the WA membership types and features here.
https://my.wealthyaffiliate.com/join/
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AbieAJ Premium Plus
Hi

There is one, but you have to be logged in or signed up to view it.

To learn more
https://my.wealthyaffiliate.com/premiumplus

Comparison Chart
https://my.wealthyaffiliate.com/join

Notes taken on board thank you.

Would be nice to hear how you are getting along. Much obliged and best wishes.
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KaceeM Premium
My niche included women age 18-35 that are looking for more guidance on developing better habits personally and financially, to work towards a healthier financial future. I may have started backwards because I have a website drop shipping t-shirts that I design, and in order to bring traffic to my website, I began posting on Instagram finance tips a few times a week. So my question is, even though tshirts have nothing to do with my niche, can I blog on my website about developing better habits personally and financially and still sell my tshirts? And I would want to find affiliate programs to go with what I am blogging about as well.
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ColtonJames Premium
You'd want to have t-shirt designs that fit within the niche that you are blogging about. That'd be like having a website about small dog toys while also trying to promote opportunities to make money online - Google will be confused about what you are trying to offer to folks and they would notice how irrelevant the content was to what you are trying to promote.
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jghwebbrand Premium
Welcome. It's great to see you have been trying some online things.

It is recommended that you market only products that related to your niche. I would keep your t-shirt drop shipping website completely separate. If drop shipping for t-shirts does not work out for you, you can always create a website for t-shirts and look for affiliate programs that have what you are interested int.

t-shirts + affiliate programs + location (location is optional).

As for your niche idea - women age 18-35 that are looking for more guidance on developing better habits personally and financially, to work towards a healthier financial future, that is a very broad topic. Where will you start start and when will you know you are done? This is a very hot topic.

Maybe you can address questions your audience is lookin for first.

Here are some resources to give you some help.
Learn Questions People Ask About Your Niche.
https://www.usetopic.com/people-also-ask
Use tools like the following to see questions you can address for your niche.
https://soolve.com https://answersocrates.com https://usetopic.com/people-also-ask and Google search scroll down and find "People also ask section" or use http://Quora.com

You can develop your "financial" niche using the free http://siterubix.com website and later MOVE it to a dot com domain name website. By doing this you will not loose any of your content pages and posts, images, theme or settings. We use this feature and find it so seamless.

When first starting a new niche new ideas surface and it is great to know you can use a free website and MOVE it if you become a Paid premium member.
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jghwebbrand Premium
Here are some general niche tips.
A niche is something you feel super excited to write about, a skill you have attained, something that resonates with you. You will want to be focused on one niche. What is it that you want to help a group of people with or what problem do you want to help them solve (group could be age, gender, location, experience level, degree or type of need, etc.)

A niche is not a product, it's a subject that you can help a target audience with. Remember, you are not setting up a shop (store), you will be writing lots of articles about your niche to help your targeted audience.

The importance of a targeted audience is that It's always better to target a specific niche with a specific solution to problems.

Kyles asks us to complete this statement.
'i want to help ____(group) with ______(problem)'

For example. I like camping and what to help campers buy the right equipment to make their camping experience more pleasant and safe.

Camping is a very broad topic with a lot of competition so to eliminate some competition in the beginning so the website has a chance to grow, the focus needs to be a smaller scope. For example essential camping equipment for beginners. Once the website is established and has a good volume, its scope can be expanded to include other things camping related. This is just an example.

Learn Questions People Ask About Your Niche.
https://www.usetopic.com/people-also-ask
Use tools like the following to see questions you can address for your niche.
https://soolve.com https://answersocrates.com https://usetopic.com/people-also-ask and Google search scroll down and find "People also ask section" or use Quora.com
Why should you narrow your niche when first starting?
The key to getting started fast is to narrow your niche down to a specific topic. This way, you will eliminate a lot of competition and get results much faster. Once your site is established and you are getting traffic you can expand your niche scope.

Here are a couple of blogs on narrowing and expanding a niche.
How to narrow a niche down How To Expand Your niche later Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.


Ideas For A Niche

How To Find Your Passion
If have no niche ideas here are some things to think about
list of 3000 niches How to Become An Expert in Any Niche Then when you have ideas compare them using http://trends.google.com to find out interest and trend.
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KaceeM Premium
Thank you so much for your help. To follow up, if I narrow it down to this statement: I want to help women age 18-35 with saving money, investing, and building healthy habits.
Is this specific enough or should I narrow it down further? These are the main topics that I have been focusing on.
Reply
jghwebbrand Premium
Ok say I believe you are saying you will help these women save and invest money by building healthy saving and investing habits. Yes, that is great

You have a great niche and opportunity here. Once site starts gaining traction, traffic and authority you can expand to other aspects.

Cheers!
Reply
AbieAJ Premium Plus
Hi

With my dropshipping business if I want to blog related to the t-shirt business vs finance other you'd confuse Google and your visitors. And therefore, ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

And divert traffic to my t-shirt business vs merchants stores.

You also need to be careful in that niche as perhaps it could be part of the YMYL (Your money or your life) niche and you can directly affect people's lives. You might need a disclaimer for every page. The question is WHO would be your target audience vs Not what you are selling to an audience.

You need aim for ONE focused niche with a specific group of people, I'd go with what's best resonates with me.

The recommendation is to focus on ONE site starting out as it takes lots of effort and work get it going, however once you know what you are doing, then the learning curve would be less steeper to scale up.

You'd want to narrow it down to a subcategory starting out, otherwise you will find it very hard to get noticed by the search engines and to compete with big authority sites. Target audience is important too, who would you be writing to, once you are able to identify them, you are closer to finding a focused niche.

Once a site starts gaining traction, traffic and authority you can then scale to cover another subcategory.

See example blog post below A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

You may consult with https://answersocrates.com/ for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query. It is also great if someone wants to write a thorough research based article.

For example if you are in yoga
Yoga exercises for beginners

When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank aand you are going to get closer to a specific audience. Your niche research:-

Questions People are Asking
How to Solutions
Resources Within the Niche
Products You Can Promote/Review
Affiliate Programs
Products
Top Authority Sites/Competitors
Low Competition Keywords
Popular Magazines / Papers / Periodicals
Advertisement Ideas / Headline Ideas

Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Programs

Promote tab top menu

https://my.wealthyaffiliate.com/affiliate-programs

Or

You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get

Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to WA and our community.

Would be nice to hear how you are getting along. Much obliged and best wishes.
Reply
AbieAJ Premium Plus
If interested in the make money online niche, you may want to head to the Affiliate Bootcamp You'd also wanting to choose a target audience, folks that resonate with you, know so well and can connect with them through your content. However, we always recommend starting out with own niche vs the Affiliate Bootcamp (make money online niche) as the latter is a lot harder and more competitive, you would need to write 300 to 400 articles before you are able scratch the surface. (vs. 100 articles own niche)

You'd also need to do the whole Bootcamp in its entirety before you can commence with your site.

Recommendation is to focus on ONE niche at a time, even Kyle himself would recommend the same.

To learn more Would be nice to hear how you are getting along. Much obliged and best wishes.
Reply
michaelw777 Premium
If you want to find Affiliate Programs? Try this; Affiliate Program + and your subject. Just try searching that in Google.
Reply
JillArcaro Premium
I´ve chosen my niche and would like feedback because I´m feeling confused. Starting from broad to specific, I work to help people in professional and personal development, specifically in the areas of international education and (non-academic) experiential learning. I target people who: 1. are recycling professionally, 2. about to finish studying and enter the job market, 3. internship seekers,
4. wanting to upgrade their resumes, 5. hone skills which are best learnt first hand in worldwide settings, 6. digital nomads, 7. volunteers and travelers with a purpose, 8. educational travelers, among others. I understant that this is the niche and not the affiliate product or service which I will be offering which could be anything from accommodation nights to travel gear. In the training video they seem to coincide.
Reply
jghwebbrand Premium
Looks like you have some great knowledge and experience in your chosen niche here.

Glad to see you have identified your subcategories.

it will take time to build and create your content because it needs to be original. Duplicate content is frowned upon.

I would take one of you sub categories and start with it, exhaust the topic from your perspective and move on to the next one.

So the question is which one should you start with?
Which one are you most passionate about, know the most about and feel you could help the most people. Once you help those people well they will want to be return visitors to your site. As you move on to the next subcategory you can do the same with with.
You will have a great website with authority and traffic by the time you are done.

Be patient all of the sub categories cannot be addressed short term. It takes time, but your website will be your long term business online.

Once resource you may want to use to decide which sub category to address first is the following.

Learn Questions People Ask About Your Niche.
https://www.usetopic.com/people-also-ask
Use tools like the following to see questions you can address for your niche.
https://soolve.com https://answersocrates.com https://usetopic.com/people-also-ask and Google search scroll down and find "People also ask section" or use Quora.com

Here's to your success.
Reply
AbieAJ Premium Plus
Hi

"Personal development isn’t a niche. It’s an industry. You’d want to get more specific with what audience you’re helping and what goal within the personal development niche you’re helping with. Time management? Sales training? Law of attraction? Habit formation? Making vision boards?

The problem is some people try to do it all then it becomes hard to sell anything because you don’t have enough people who have the same interests." I'd certainly narrowed it down and cover one specific aspect, when your site starts developing traffic, traction and authority you can then scale.
The question is WHO would be your target audience vs Not what you are selling to an audience.

You need aim for ONE focused niche with a specific group of people, I'd go with what's best resonates with me.

The recommendation is to focus on ONE site starting out as it takes lots of effort and work get it going, however once you know what you are doing, then the learning curve would be less steeper to scale up.

That's a great niche to be in however broad you may want to narrow it down to a subcategory starting out, otherwise you will find it very hard to get noticed by the search engines and to compete with big authority sites. Target audience is important too, who would you be writing to, once you are able to identify them, you are closer to finding a focused niche.

A niche subject is something you are passionate and genuinely interested in could be a hobby or an interest, and know so well you can write plenty original content about.

ONE niche, a website. Products and programs can be varied however all must be relevant to the niche.

You may consult with https://answersocrates.com/ for further research into finding a subcategory starting out. You can search what real people are asking as in Questions, Prepositions, Comparisons, in the past, letters and query. It is also great if someone wants to write a thorough research based article.

When deciding on a niche try narrow it down to a more specific niche, you can ask yourself the following question:

So I want to help people with ____________________ ?

Fill in the blank aand you are going to get closer to a specific audience. Your niche research:-

Questions People are Asking
How to Solutions
Resources Within the Niche
Products You Can Promote/Review
Affiliate Programs
Products
Top Authority Sites/Competitors
Low Competition Keywords
Popular Magazines / Papers / Periodicals
Advertisement Ideas / Headline Ideas

Essentially you are writing more informational posts so that you do not sound so salesy to Google and if there’s a solution, a detailed analysis review post for your visitors to let them make an informed decision whether to go click your links and go purchase the focused item you proposed to solve their issue.

Programs

Promote tab top menu

https://my.wealthyaffiliate.com/affiliate-programs

Or

You can do a google search
Your niche + affiliate programs
Your niche + affiliate programs + location
and see what results you get

Meanwhile I'd ask as many questions as I want to get clarifications,

Welcome to WA and our community.

Would be nice to hear how you are getting along. Much obliged and best wishes.
Reply
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