Joining the Group
If you are going to market to a niche, you darn well should get to know the niche and the people in it. You need to contribute to the group. They must get to know you. So you go to forums and chat rooms and you write articles and you send them good information by email and such.
I think it was Jennifer (who calls herself PotPieGirl) who said that she never sold anything until she became part of a group.
Jennifer builds many Squidoo pages before she builds websites. Squidoo is her testing ground. There she can communicate with her groups and generate income while she is warming them up. (Jennifer is a professional athlete so she has tons of energy to do such things. I’m 80-years-old and would rather paint a moose or a landscape or go fishing or go take photographs of birds and such.)
Another pair of marketers said they sold nothing for a year, but by blogging for a year, the ice finally broke and the submarine of cold cash came to the surface. Well, they are my words, not theirs. The point is that they were blogging and receiving useful information.
Part of building your group interaction is to build a mailing list so that you can become rich like the gurus. Then you can help a specific group of individuals with their problems. When you build your website, put a form on it to collect names. I use Aweber but GetReponse is just as good. These services are not cheap so you might look for a lower-cost option. I use to use a software program called PostOffice that performed this function, grabbing names, categorizing them, cleaning and maintaining the list, sending out broadcast and scheduled messages by auto responder.
Next: What Problems?
If you are going to market to a niche, you darn well should get to know the niche and the people in it. You need to contribute to the group. They must get to know you. So you go to forums and chat rooms and you write articles and you send them good information by email and such.
I think it was Jennifer (who calls herself PotPieGirl) who said that she never sold anything until she became part of a group.
Jennifer builds many Squidoo pages before she builds websites. Squidoo is her testing ground. There she can communicate with her groups and generate income while she is warming them up. (Jennifer is a professional athlete so she has tons of energy to do such things. I’m 80-years-old and would rather paint a moose or a landscape or go fishing or go take photographs of birds and such.)
Another pair of marketers said they sold nothing for a year, but by blogging for a year, the ice finally broke and the submarine of cold cash came to the surface. Well, they are my words, not theirs. The point is that they were blogging and receiving useful information.
Part of building your group interaction is to build a mailing list so that you can become rich like the gurus. Then you can help a specific group of individuals with their problems. When you build your website, put a form on it to collect names. I use Aweber but GetReponse is just as good. These services are not cheap so you might look for a lower-cost option. I use to use a software program called PostOffice that performed this function, grabbing names, categorizing them, cleaning and maintaining the list, sending out broadcast and scheduled messages by auto responder.
Next: What Problems?
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harrycurtis
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Interesting> I had a marketting Prof. who drove a GM X car so he never forgot the basics. Those were 80-84 cars that were brought out too soon, had many defects, were improved immensly by 84 but it was too late, the reputation of the brand was ruined. what was his name? Malek Daboul. Lebanese.
