Latent Semantic Indexing and Keywords for Higher SEO
Google is constantly searching for content that is informative, descriptive and naturally written so it can give a great user experience. Google does not want content with a 2.1, 5.0 or a 6.3 percent of keyword density. That is OLD SEO practices! Just write content for your readers and not Google. If a human being can get what your content is about by just reading it, then why would you think Google cannot?
That is right, Google reads all of your content. That is what indexing does. The Google spiders read your content and index it into their massive data bank of servers. Now when someone comes along and does a Google search for when is the best time to feed a hummingbird, if you happen to have that LSI keyword in your content, Google will place you in the search results.
NO NEED FOR A TARGET KEYWORD TO RANK
Another reason you shouldn’t be focusing so much on finding the best keyword possible is because your content is more important. Remember, content is King, even without a target keyword it is still King and will still get indexed and ranked in Google. So if you have a great piece of content you want to write but you cannot find a good enough keyword to use, write and publish the content anyways.
Now I realize that might seem taboo to you but even Kyle says in his Boot Camp training that keywords "are not the be all and end all of your website and content development.” Kyle goes on to say, "not every single page on your site is going to need to target a keyword.” By just writing naturally you will be creating a bunch of LSI keywords that will all get indexed and ranked. The link below is to Kyle’s video lesson on keywords. Watch the first 5 minutes to hear him say what I quoted from him above.
Another reason why Long Form Content will always rank better in Google is because it will naturally contain a whole bunch of LSI keywords. When our content is long form and contains long tail keywords, even if they are not your target keyword, Google will rank you higher, as long as your content reads and flows naturally. If you have not yet read my training on Long Form Content for SEO, the link is below.
If you have liked reading this training tutorial, please click the green Like This button below. To view a list to all of my training tutorials, just click the link below and if you have any questions please leave them below as well.