What Is A Long Tail Keyword?
Long tail keywords are keywords or key phrases that are more specific and usually longer than more commonly searched for keywords. They normally consist of 3 and more words.
Long tail keywords get less search traffic, but will usually have a higher conversion value, as they are more specific. You can find great long tail keywords with little competition.
People searching for something very specific online will more likely visit your website if you have a long tail keyword that meet their requirements.
“Answer the Public” is a great free tool for finding longtail keywords.
The link to the “Answer the Public” website: http://answerthepublic.com/
Find Your Long Tail Keyword
Follow the steps below:
Open “Answer the Public” and insert your keyword
Select the Data option as shown below
Now you have various. suggestions for your long tail keyword
See my selections I have made for my keyword below. For the purpose of this training I am only going to use my first selection to demonstrate the steps.
The rest of the keywords highlighted in green is just to show you what other keywords I would be interested in.
My first long tail keyword: WHAT IS THE BEST KEYWORD TOOL
Let’s explore the suggestions for “WHAT IS THE BEST KEYWORD TOOL” using the WA Keyword tool. (The results below do not include all results, but include all the keywords I am interested in which is highlighted in green). A RESULT NOT highlighted in green is just for demonstration purposes.
Please take note that I prefer not to use keywords with an article power of less than 8, competition higher than30 and there must be at least some traffic.
Now you have a good list of long tail keywords you can use and it only took a couple of minutes.
You can start writing your content.
EXTRAS
If you feel like it and have the time, I suggest you explore all the suggestions from the "Answer the Public" website you like and repeat the processes mentioned above.
This will give you a more extended list to use in future should you like to write something else down the line in connection with your topic.
Your keyword research for that topic is done and you don't need to do it again.
Next Up: All The Steps Summarized