There are TWO important things to remember about niches.

(1) ANY niche can be profitable
(2) You can always change your niche down the road

Don't over-think your niche and definitely do not look for a perfect niche. It is you and your efforts that make a niche perfect and I can assure you that you can be successful within any niche that you choose.

As outlined within the video, try to keep your niches more targeted. If you are too broad, the scope of your niche will become too vast and you will easily be overwhelmed. The more specific, the more engaging and interesting your website and content is going to be for your visitors.

If you have any questions regarding niches or this video, feel free to leave them below and I will be more than happy to help you out.

Join the Discussion

eckertsb Follow Me
The tutorial on niches was very helpful. Thank you. I have a small pet sitting/pet care biz that I love (but doesn't pay enough and is sporadic) so my first thought about a niche, even before I watched your tutorial, was animal/pet care products/services. I enjoy waking up and finding a helpful email in my inbox. I don't feel so alone in this brand new endeavor. I also completed my non-money goals for 10 days, 30 days, 6 mos and 1 year. I have been taking notes and writing everything down as I go along. As soon as I am able, I will join your premium upgraded membership.Thanks again for the help, Kyle. I am down to 4.5 days of help left. Yikes. Be well.
westho Premium Follow Me
I want to use my seventy-eight years life experience to share in the area Success Basics I plan to use affiliate marketing plus blogging.
Comments please.
EKautz Premium Ambassador Follow Me
Well, I do not see any reason why 78 years experience is anything to argue with. I'm not that far along yet and I know I've a lot to share already on the basics of success.

I say you should roll with what you know and certainly pass along your wisdom.

Any thoughts on a site name or specific niche yet?

william1982 Follow Me
i am very into soccer and traveling.i dont know if i can make one of it my niche..
EKautz Premium Ambassador Follow Me
You sure can William. I would be more specific with the one you choose. For instance, traveling (fill in the blank) with kids, with pets, light, over the road, a certain geography or place etc.

pasma Follow Me
please i wish to ask if there is any way of knowing what peopke are interested in, concerning your niche because you might be interested in a niche but your content about the niche might not interest people. so is there any trick of knowing that before starting your niche?
christianWA Premium Follow Me
If you are interested in your niche, it is safe to say that others will be as well. Pick something you enjoy like a hobby or something you are passionate about. Don't overthink it. Anything will work but remember you are going to be talking about your niche so it is important to pick something you really enjoy.
pasma Follow Me
okay, thanks @ChristianWA
Niche research will tell you. Find a forum on your niche topic. Then look to see what people are discussing in the forum.

Keyword research can provide some insight by comparing the relative numbers of terms that are searched. This will help you get an idea of you topics of interest.
Yes, in the training, Kyle teaches you about Keywords. Follow the training and you'll be okay. We use researched Keywords SO WE KNOW EXACTLY WHAT PEOPLE ARE SEARCHING FOR!
pobshene Follow Me
guys I can't find my niche
EKautz Premium Ambassador Follow Me
Where'd you see it last?
How can we help? We need to know what you might be thinking...
EKautz Premium Ambassador Follow Me
Any luck on the niche yet Liteboho?
pasma Follow Me
bro just think well , there must surely one thing you love to do often
think about it
EKautz Premium Ambassador Follow Me
Anything yet Liteboho?
pasma Follow Me
im thinking about unconventional energy sources particularly shale oil EOR
is it worthy chosing that as a niche?
EKautz Premium Ambassador Follow Me
It could be, it is very specific which is good. I wonder though, would you be limiting your potential audience to small geographical regions of the world?

Nadun Premium Follow Me
Got my Niche. Thanks Kyle. :)
carmenlugo Premium Follow Me
am staring and don't have clue how to make a niche
Michelle04 Premium Ambassador Follow Me
Hi. If you click on the green "Get Started Here" tab, you will come to a lesson on what a niche is and how to pick a niche that will work for you.
siamjerry Premium Follow Me
Start by listing all your passions, hobbies and interests. Select the ones that you could talk about, study and read every day. Pick the one that you can also write about on an every day basis. Ensure that your niche is not too broad i.e do not take general but specific topics.
peteto Follow Me
I am not sure I know what I am doing how do I get started
Michelle04 Premium Ambassador Follow Me
You should click on the green "Get Started Here" tab to your left and that will get you into the training course.
rodsefu Follow Me
This video has done real good on me. Very helpful. Am going through good training.
tessag7 Premium Follow Me
The video make it very clearer.Now I am getting the gist of it.
bjdluna Premium Follow Me
I'm having a hard time thinking of a niche but I really do love dogs but I know that is too broad of a category. Unfortunately I'm not much of a writer so writing about anything I think will not be so easy for me. But can I post other peoples' info as long as I give them credit as a the writer? Maybe I can sell healthy dog food and treats? I don't know how to get any of this started. If I list ads for these healthy treats do these places pay me to post their ads, How can I get money for this?
Perspective Premium Follow Me
Do you know how to train dogs?

People look for help all the time when it comes to house training a dog. You could write about tips, lessons, and tricks. You could also do some writing on what kind of breed might be best for specific housing circumstances.

Maybe you could create courses.
Each course could be on Youtube like 5 -15 min tutorial.
For example: Do a 3 month long course on youtube- maybe one course a week on how to potty train your dog.

Your future course options could go a long ways.

You could sell some courses or make them free and just place ads on the videos.

Hope that helps!
Michelle04 Premium Ambassador Follow Me
Hi Barbara. You're really getting ahead of yourself here. :) First of all, choose a niche. You said you love dogs, so what about choosing a particular dog breed. That could be a good niche right there. Pick a breed that you know a little bit about or are willing to learn about.

When you are writing your articles, you need to make sure they are your own. It is ok to post someone else's writing, only if you have been given permission to do so.

The further along you get in the training, the more you will learn about writing content. You'll learn about keywords, how to use them correctly, and how to incorporate them into your posts.
bjdluna Premium Follow Me
Hi Alex,
Thanks for all of your great suggestions. I really appreciate your help and your suggestions! Unfortunately I'm not very good as a dog trainer I'm better at spoiling dogs than training them. But I could do the idea about what types of breeds are good choices for types of households. Thanks again!
bjdluna Premium Follow Me
Hi Michelle,
Thanks so much for your help in narrowing down my niche! I really appreciate your suggestions! Maybe I am jumping around too much!
Thanks again, bjdluna.
Click the Get Started Here tab, on the left. Kyle's detailed training will guide you!
NNdlovu Premium Follow Me
Just started and got an idea about my niche since Im into natural product (herbs, vegetables, fruits) that we can depend on and help cure some illnesses and keep us young and healthy but wondering if its a way to go for.
Demetrio Follow Me
Hey Kyle, I was just wondering if you do any keyword research to find a niche and if so what the workflow for that would look like. To me it looks like moz would be great for brainstorming, but what If you'd like to start with some actual data? and if so what variables would you look into, competition etc. I imagine all those things can impact if you'll be successful or not.
Looking into the data behind a niche can give you insight to trends, competition etc, but at this point it sends a lot of people into analysis paralysis. it can be frustrating to spend a month researching topics before you even get started.

The fact is, ANY website can make money. It's just about finding the right way to make money from it. If you are interested in a topic, then it's very likely that there's a group of people just like you that are also interested in it.

People = traffic = clicks = sales

If this is your first business, my opinion is that you'll be much better off choosing something you are interested in rather than something that just looks popular and profitable. You can always start a second website later after you have some experience under your belt, and tackle a bigger or more competitive market.
Demetrio Follow Me
I think that's a fair point on analysis paralysis especially for people starting out. Still though I'd love to have a look at a more numbers based approach. Maybe it could be included in future as an option for more "advanced" students.
You do have 30 free searches with Jaaxy that you can use to do keyword research (Lesson 7: ) and you can use this to do your niche research if you want.

Here is a collection of trainings I've put together on how to use Jaaxy if you want to take the time to view them...but don't get info overload! is also a great way to check search trends for different niches. If you want to take a day or two to check out trends, keyword search numbers and these things before you decide on a niche that's totally fine!

If you have a couple ideas and want to ask my opinion as well, that's an option too. Just shoot me a message on my profile.
peteto Follow Me
Hi Nathaniell how do start a website I think I need a lot of help possible wow !!
peteto Follow Me
Hi Nathaniell how do start a website I think I need a lot of help possible wow !!
lenoyt Follow Me
I once owned a clothing store for Lady's, There is still inventory, So I think my niche should be "clothing.Any idea's.

founavictory Premium Follow Me
I really don't know where to start, but I'm thinking about natural products used at home for beauty treatments and their benefits. Natural home spa or natural beauty products/care?
Okay, there are some options. Be more specific. What would you Google? Now, type that into the FREE WA Keyword Tool or You want at least 50 Monthly Searches with the QSR at 300 OR LESS.
Rog Premium Follow Me
I've thought of a niche but am thinking it may be too narrow - how to teach baby orangutangs to throw a boomerang. Should I broaden it to include adult orangutangs?
Nobody is searching for either niche...sorry.
Keep thinking!
I've been trying a bunch of different orangutan niches but nothing!
TrishCiv Premium Follow Me
Ahahahaha - love it! Let us know how you go with that :D
I am assuming you would have to produce all of the related products, as I dare say there are currently no ebooks or products out there on this whacky topic... but to answer your question, you may need to broaden it to teaching baby humans.... then we may be gettin somewhere ahahahaha
Rog Premium Follow Me
Thanks. I was confident that if I threw the boomerang idea out there someone would come back to me with some feedback :)
Well I've taught a 10-yr old human and of course I taught myself, so clearly I've got the depth of experience needed to create my own products as I believe the skills are readily transferable, but could also provide Borneo-based orangutan trainers (as most are I believe) with links to boomerang suppliers and overseas aboriginal experts.
However sadly I've had to come to terms with the reality that it could only work if the boomerangs were thrown from the forest canopy which, as I understand, baby oranggies don't have the skills to access. Besides that the keyword research suggests it's a NO GO.
TrishCiv thank you for taking my idea seriously ;) Your idea of going global with the human angle is very creative, but really my passion is in the field of rehabilitating the little orange fellas so I think I'm going to look for another more suitable (and profitable) niche. Pity - Orangutan Boomerangs would've been a great blog title!
Yes, too bad!
TrishCiv Premium Follow Me
OMG - I just got the joke in your first line ahahahahaha!! You are hilarious :D
TrishCiv Premium Follow Me
That would be an amazing blog title!! Its quite the epitomy of "catchy" isn't it? I wish you all the very best and I think you are just what the online world needs - someone who thinks outside the box ;)) Don't stop now... :))
Rog Premium Follow Me
:) After all that I couldn't resist googling 'orangutan boomerang' and turns out there's actually a song 'Boomerang Orangutan' by some Aussie guy called Bill Crosby.
TrishCiv Premium Follow Me
:D :D :D Priceless.... I'm gonna have to listen to that.... will surely make me feel right at home... :))