With Facebook, it’s so simple and easy when it comes to directing followers to an email opt-in subscription form or landing page.
You can simply add an email opt-in form to your Facebook page. Have this accomplished by leveraging the email service providers who offer integrated opt-in subscription forms for Facebook pages, thereby making it feasible to easily turn your already-engaged and interested followers into email subscribers.
You can equally leverage your following by launching a product offer or special promotion in an engaging and educative post published on your Facebook page, letting your followers know that they can become eligible to get those offers once they’re signed up to your list.
This is an amazing way to further interest your Facebook followers through a specialized product offer or promotion which prompts them to sign up to your email opt-in subscription form. This is also a lead magnet, Tripwire offer or incentive that helps prompt your clients to subscribe to your mailing list, particularly if subscribing with their email address will make them eligible for such offers.
You can as well introduce a limited-time free offer or contest to your followers which they can only get or win through an email opt-in subscription. Also practice the same in all social media networks.