Bloggers Make Money by Displaying Ads

Bloggers sign up to Ad networks and earn a share of what advertisers pay as revenue by displaying targeted Ads on their blogs. The Ads are targeted in the sense that the amount of revenue share that goes to a publisher (The blogger) depends on who is viewing the advertisement and which location it’s being viewed from.

Most common Ad networks bloggers sign up to are:

Google AdSense – Anyone may apply to be a Google AdSense publisher with a minimum of 10 good posts each of length 1500-2000 words to get the approval once.

Mediavine– A publisher needs a minimum of 25,000 monthly traffic hits to be approved.

Adthrive– A publisher needs a minimum of 100,000 monthly traffic hits to get approved once.

Sovrn– No monthly traffic minimum is required to become a publisher.

While publishing for Ad networks, a blogger can get paid per click or per impression.

Per Click: This way, the blogger receives a share of revenue when an Ad is clicked. Clicks determine payments here.

Per Impression: Here, the Ad doesn’t need to be clicked before the blogger earns. A blogger gets paid when the Ad is viewed (Per impression). Page impressions determine revenue here.

For instance, Sovrn pays publishers based on the number of people that view the Ads. It pays based on impressions, not clicks. Advertisers pay per 1000 impressions or based on cost per mille impressions (CPM).

Places where you can place advertisers’ Ads on include:

• Header
• In-content after x number of paragraphs
• Sidebar
• Footer Advertisement & elsewhere.

When Can Newbie Bloggers Start Making Money by Displaying Ads?

Once a blogger has started generating some appreciable amount of traffic, he may start displaying Ads on his blog to earn revenue. It entails having steady flow of traffic to generate revenue from Ads.

Who Actually Gets a Blogger Paid?

Ad networks share advertisers’ billings with publishers on cost per click or cost per impression basis.

What are the Ways to set up a Blog for Making Money with Advertisers’ Ads?

Using a WordPress self-hosted website, you can build up an empire by frequently publishing lots of content. As you continue building out content on your blog, you’ll drive in more traffic and have a share of the revenue for displaying advertisers’ Ads on your blog.