The key to creating evergreen content is to focus on topics that would have relevance over a long time, seasons, decades, centuries - the longer, the better.

Evergreen content doesn't go out of style as quickly as other online content types such as news or short, timely pieces of writing simply because the topics do not change over time.

But it does not stop at simply never going away. The next step is making sure people want to read/watch/listen to the content and that they get value from reading/watching/listening to your evergreen content.

That might be a bit subjective, but the basic idea is that if the person does not get what they want/need from your evergreen article, then they will not come back in the future to read more evergreen content.

A lot of evergreen content is self-explanatory and requires little research on the writer's part. One can find relevant, helpful information either through their knowledge or a preexisting resource.

If the topic is general enough, all one must do is explain their thoughts based on what they know from firsthand experience or research.

Now that you know why evergreen content has the edge over other types of content let us look at what makes it evergreen and how to write it.