Video by Kyle
Added Jun 19, 2017
 
Author Kyle
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Creating reviews is a big part of becoming an authority within any niche and within this training I am going to walk you through the proper process of creating quality, comprehensive reviews. There are four key principles that are going to be discussed and these are the CIAO principles (Captivating, Informative, Accurate, Opinionated).

Within the video I am going to walk you through the process of creating a Wealthy Affiliate review. This includes:

  • How to choose a proper, keyword rich title for your review
  • Implementing the CIAO principles within your review
  • How to create a captivating headline
  • How I go about writing content (break it down, then write it out)
  • Using headlines within your reviews
  • Adding your WA affiliate link within your review

Remember, a review never has to be final. You can always improve upon a review as you build it out and you most certainly will be updating your Wealthy Affiliate Review over time as the platform/training/community here evolves and improves very quickly with new platforms/training/technology being rolled out all the time.

If you have any questions about creating a review or you want to leave your WA review that you have created below for feedback, please do so and we will be happy to help you out.

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LonnieE Premium
Kyle,

Great video explaining how you go about creating reviews. Do you see any advantages to using a 'review plugin' as part of a review post. I like the looks of them, but I really don't know if it would add anything to the review itself. I do think it would provide a certain visual appeal by using stars/bars/percentages, etc.

Most likely I would have to pay for more such a plugin as the free versions are very limited in their functions. Do you see any value in adding a review plugin?
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littlemama Premium
Yes sometimes if you use a review plugin it could help you rank better especially if you have the rating stars. It can also help with other click through rates as Google shows the star ratings in the results.
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Hay people. I need help with this part I'm so confused on all off it and I really wanna get moving forward. I have watched the video a couple times but still struggling.. I would like to see how I do before I go premium. Cheers in advance for any help you can provide
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ahearst Premium
Can you be more specific? Which part/s are you confused about?
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@ahearst I'm confused on all off it to be honest... just can't seem to get my head around it.. it's my first time doing this..
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jbatters Premium
You just need to focus. This place is Huge and it can make your head spin.What have you done? Have you decided on your niche? Have you got there?
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DarkoL Premium
Affiliate Bootcamp - Phase 1: Lesson 9 of 10
Creating Thoughtful, Insightful Reviews (video)

I would never have believed in a review if it was written by someone who did not use what he wrote about. Because when I write about something I have not tried or experienced, I feel that I am totally inconclusive.

How do you people deal with it?
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gin551 Premium
I felt the same way. My advice is to document yourself as much as you can. Educate yourself about the product you want to review and then report what you learnt. Sort of an essay.
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SuzChar Premium
I think you have a good point, DarkoL. So far I have not written a review on something that I did not own/use. However, I am going to begin doing reviews on things that I do not own/use by relying on a number of other's reviews, what the manufacturer says, etc. In other words, I'll be doing quite a bit of research to enable me to give out pros and cons and have an opinion.
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gin551 Premium
so I'm following the training and the task says to write a review about WA. I want it to be complete and honest but being that I just started and I'm still learning, do I have to write the review right now? Or can this task be done once I'm done with the training?
Thanks.
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AlteredSoul Premium
Hello everyone. I'm going to try to take WA to Swedish people that can't live the life they want because of money problems or not liking their jobs, lacking education ect. so I want to write in Swedish, if I want to review something I really don't know much about, could I go to other reviews and use them, translating to Swedish, leave out the obvious personal stuff from the "borrowed" information, adding some own stuff and then post it? I mean, I love it here at WA and I have been landing at a lot of different platforms and youtubers that recommend this, and that, and I know many others go the same way. If I could help, Swedes that don't do so good with English as I do, prevent a unnecessary expense and come here, that would be awesome.

Example: I know that the info I get from @Kyle is correct and I trust him. He has the info I need about i.e JVZoo in a review of his.

Can I take all the informative stuff there instead of going through the process of getting all that experience from each and every trending affiliate marketing place?
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JerryHuang Premium
Hey Fredrik, yes you can do that. Check out my post on this:
https://smartaffiliatesuccess.com/how-to-write-a-product-review-without-owning-product/

But just one thought on your plan...

If you're reviewing English-based products in Swedish, it may not be very effective as I'm not sure if Swedish are good in English as well. If yes, then it's fine. If not, your reviews may not be very effective.
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AlteredSoul Premium
Thanks. It should be no problem. Swedes are generally good English speakers
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JerryHuang Premium
I see. That's good :)
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Jim-Bo Premium
If one were to publish a review with the year in the url, one would have to write a new, fresh review, the next year.

example...

2017 wealthy affiliate review - is it a scam?

The url if you kept the structure exactly the same as the title would read as:

yourdomainname . com/2017-wealthy-affiliate-review-is-it-a-scam

However, if you don't want to do a new review of a product every year, and you want to update your 2017 one to 2018, 2019 and so on, then all you need to do is to manually edit the permalink to say

wealthy-affiliate-review

***NOTE: This manual editing of permalink must be done BEFORE you ever publish the article. You should not do it after the article has been indexed in google, because you'll end up with a broken/missing link. (not good for seo)

But you leave your title as "2017 Wealthy Affiliate Review - Is it a Scam?"

So, when editing the next year, all you need to do is change the 2017 in the title, the first paragraph, etc...

Hope this helps.
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Vikghosh Premium
Hi There, I do have some questions. I understood the part where you need to have relevant keyword phrases for the title, however I am wondering whether you need to use the keyword phrases in the actual WA review as well and if you do, how often or how many times should they be used? Thank you :)
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kevinmj Premium
Hi Vikramaditya, you put your keyword in the title, first and last paragraph of your WA review. The step by step training goes into this in much more detail.
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Tecmek Premium
I have just published my WA review, but I'm not sure if it is good enough. I am looking for some feedback for it. the URL is easypassiveprofit.com/how-does-wealthy-affiliate-really-work I haven't added any of the photo's yet. I wanted to make sure that the layout and content is good before I add picture's.
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Dygie-Reds Premium
Nice start, could use a bit more paragraphs but you can add on to it later as you continue through the training. I like the Jaaxy analysis and screen shots but I think you use two almost similar screen shots for Jaaxy but the whole review was pretty good.
On a different speed I just wanted to suggest that you might want to go on the WA feedback system sometimes for feedback as well because I realize even for myself that, those are the ones that contribute to your sitehealth and make your health bar change from yellow>blue and then >green which would mean your site is in perfect health.
The only set back with that one is, you have to give two feedbacks before you can ask for one.
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Tecmek Premium
Ah you are right I forgot to put it on the feedback system I completely forgot. Yeah the images didn't turn out that good so I just stuck with those for now. When I went to crop it and change the dimensions of the picture, it really pixelated all the text. I do plan on adding more to it as far as information pictures and paragraphs in the coming week's. Thank you for your feedback!
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Dygie-Reds Premium
You're welcome, looking forward for you to 1..2..3..crush it..!!!
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Brent1009 Premium
I like what you have but i think the title needs to be lower than the menus you have "tweet,share and others" and the font size is to small for me along with the overly large spacing. I think if you change those things i might not want to skip to the end . Other than that it looks ok to me.
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Tecmek Premium
Thank you very much! I have tried to find a way to enlarge the size of the text but no luck yet, I think it is way too small myself.
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lesabre Premium
Wow that was intense. Now when I go to create this for my website will certain things like stats, which will not be available to me. The different headings as I am starting on a blank canvass would you advise me to copy your headlines. Would I be promoting WA which I have no problem doing, or trying to promote my own website. Also I changed my theme, is there any way I can get rid of the about me writing that is visible as soon as I open my site. I really do not like it being there. If someone wants to know about me they can click on the about me tab. Wow don't hate me for all these dumb questions, But. I actually went through all the themes visually. Is there something I am missing when the theme graphic on the page does not show up on my page.
Sorry about all the questions. Thank you all for creating such a fantastic learning experience By creating The Wealthy Affiliate.
Michael
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wealthysage Premium
Very helpful Kyle @kyle, thank you.

Just one point that ought to be clarified insofar as you use the term "ranking" where I believe you mean "score"?

When doing a review one will normally choose the attributes that are pertinent, then assess the product against the attributes by giving each a "score", say out of 10.

If you are reviewing against other similar products in the marketplace then you can "rank" the range of products against the scores attained ie: ranked first, second and third etc.

I think it's important to recognise the distinction between "scoring" and "ranking", although related they are different concepts.

Cheers,
Will
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Igor13 Premium
Hi Kyle!

Thanks again for the explanatory and helpful video.
I have already created the WA review, back in September 2016.
If you can take a look at it, it would be great! Here is the link:https://getmarketingtoday.com/how-to-with-wealthy-affiliate-review

Also, other WA members are invited to check it out and send me some comments or feedback.

Of course, I need to re-edit and update it. Maybe you can give me some suggestions about it.

Thanks a lot,
Best regards!
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BBurchett1 Premium
Nice and thorough! Thanks for sharing.
Bev
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Greetings Igor,

All I can say is wow. Great job on getting the content out using creative types of media. My only issues with it if I came across it on a search are:
It's to long
Formatting inconsistency of headers
Formatting inconsistency of paragraphs
Lists make it long, they can become tables to shorten length
Pictures are too big

I will be referencing your review for inspiration and to check my accuracy. I'm still a newbie and have learned some more things just from reading your review.
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Igor13 Premium
Hi Ed,
thanks a lot for your review. You see, the WA Review was one of my first written pages, he, he. So, the result is as it is. Every honest review, regardless positive or critical, I understand as a help. I am always accepting constructive critics.

I will follow your opinion and try to make the review better one.
Anyway, I have to re-edit it, because of the new UI of WA, so your comment fit just right.

After re-editing it, I might come back to you for the new comment.

Best regards!
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HazelH Premium
Thanks Kyle for a great video. I have one question - I want to do a review aimed at people who have a disability or illness as I have experience of this and know how difficult it can be to get a well paid job. However all the reviews that I have checked seem to be a more generalised make money review - would it be suitable to emphasise the advantages of WA to people who struggle to get work elsewhere due to disability or health problems?

Any thoughts would be gratefully received.

Best Wishes
Hazel
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VeronicasLuv Premium
Greetings,

Well, first off, let me welcome you to the community, Hazel! I hope that you have been enjoying your journey here.

Second, your idea is perfect! There are quite a number of members who were attracted to Wealthy Affiliate, simply because of their need to find a way to supplement their income due to a disability. Wealthy Affiliate really does offer people a positive alternative from the 9 to 5: not only will they receive top-notch training, they will be able to do it in a healthy and encouraging environment.

Videos are powerful, so that could be another thing you could add (not sure where you are in your training and how much experience you have, but even if you feel this is too much to do now, perhaps it's something you can look into in the near future).

Hope this gave you some ideas, Hazel.
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AAidulis Premium
Hi Kyle and every one else. I watched the review video twice. It gave me a lot of ideas then I checked out some other peoples reviews here as well.
This isn't my first time building a website but it is the first following a truly proven system. In all of my research on building websites and web pages one thing I have learnt the most is that you have to have unique content that is completely relevant to the site or page.
When you say that accurate content is a must then some of the content that we write about doing our revues cant really be changed too much from the original-
with so many people writing these revues for WA how do we get around being penalized for duplicate content by Google and other search engines ?
An example is when we list the actual contents of the courses and the pricing and other things in our review like the contents of the courses that cant really be changed. I know we could make them no-follow or no index but then that would render all of the on site SEO irrelevant . Or did i miss out on something in the video?
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AnisChity Premium
Hi Andrew Google is getting smarter and smarter every day they know when an article is duplicate and when it's not, you don't have to worry about things that can't be changed, just write the reviews on your own writing style and you will be fine, just don't literally copy paragraphs from other reviews.
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AAidulis Premium
Ok thanks for that Anis I am still trying to get my head around this WA thing/concept of advertising using their materials as most of the platforms i have been on before would not let you use any of their direct content even if it was to drive traffic back to them . Most times you could only try explaining the concept in general terms and had to send people to the product in order to find out more.You could only use banners and content that they provide with out being allowed to change or edit them.
Even people taking screen shots of what they are doing inside the WA platform etc seems to be allowed here . Most other platforms i have been on would exclusively prohibit doing this .
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Funpeope Premium
Thanks for the lesson. I would like to include the comparison sheet of Starter and Premium but don't know how to create it. Tried coping and past but the information is distorted. Tried the creating columns training but don't know where or how to paste the codes. Could you please help. Thanks
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BBurchett1 Premium
FYI there is a banner that has that information in your airplane button.
Bev
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Aparson Premium
Oh...I see.
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EricaCrystal Premium
Hey Everyone, Does anyone have time to look over my review? I had to cut it short, as I found this review very hard to do lol. But I just wanted to see if it's 'good enough', and you think it will be able to convert.
Thanks so much in advance, and I'll definitely return the favour.

https://workfromhomewriter.com/wealthy-affiliate-review-a-freelance-writers-secret-weapon

Cheers,

Erica
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RuthPower Premium
I think you have done really well with your review. Well done!
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BSurla Premium
Hi, I also would like to incorporate in my review the overview or some criteria or ranking statistics or report just like what is shown in the video. I'd like to be more factual in terms of this figures. I hope you can guide me where to get this data. Thanks a lot
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eosegueraf Premium
Every one of your videos is surprisingly clear and helpful Kyle. This one gave me such a complete insight of what is needed to write down a top quality review that I will just go back and practice a big surgery, so to speak, to my partially done review before I publish it.
A big, big thank you from México to BC my friend.
Eugenio.
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Aimforit Premium
Thanks Kyle,
your video was very informative and given me a lot of courage to write my first blog. just wondering though would US after the amounts of costs eg 359US help or turn people away. I live in Australia and sometimes get trapped by the simple amount only to find it actually costs more, depending where the Australian dollar is sitting in relation to the US dollar? would it be a good idea to do this in my blog? or not?

Also can we copy the information you have on your site of 'overview and rankings' without the fear of plagiarism
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JackCao Premium
Copying the idea and concept is fine, just do not copy the content. Write them yourself.

Honestly, I don't think the difference in foreign exchange matters. It could be a deciding factor, but it is definitely not a major concern.

People worry much about being ripped off then paying the different in forex. If someone is eager to buy something, they wouldn't wait for the Forex to be in their favour.
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Aimforit Premium
BNakedScam HI
Thanks for getting back to me, I think I get your difference between concept and content, so what you are saying, if I get it right, and that is, if I write the same information given but in my own words it should be ok?
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eosegueraf Premium
You got it Liz. You interpret the information and write it down in your own terms my friend.
Best regards from México to Australia.
Eugenio.
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Chrisie1 Premium
Hello, everyone :)
I have been on my WA review for a couple of days. Finally, I have some images that I like. If it's possible please, I would love some feedback. I would greatly do the same :).
It's similar to Kyle's review but with my twist on it. Let me know what you think :)
https://defeatthestruggle.com/my-wealthy-affiliate-review
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JackieSmith Premium
Hi Chrisie,
You're off to a great start!

Brilliant Title!!!

Just a couple of things...
Rather than say 'And much more…' I think it would be better for you to mention EVERYTHING or just leave the phrase out ... you don't want to leave people hanging.

What about the free hosting, free website builder, Jaaxy that are part and parcel of WA or will these items be in separate posts?

Maybe you can elaborate a bit when you state a fact i.e. 'Please understand they help hundreds of individuals in a day.If it’s not that day they contact you back.' continue with 'I logged a call with the Support team and they responded within 5 minutes' etc

I love the conversational style of your writing!

Wishing you continued success!!
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Chrisie1 Premium
Hey :)
Thank you for the feedback.

I left out some things because I didn't want it to look exactly like Kyle's. Now thinking about it, talking about what WA offers it will seem a little similar to others.

Since you gave me the thought, I can add them in, then make a separate post (internal link) talking about each one or the one I'm more familiar with.

If I understand that correctly ;)

I'm still trying to catch the grasp on keywords. I know it's not hard. I don't know why the concept keeps going over my head.

I will implement your advice to my post.

I truly appreciate your feedback. Thanks again.

Chrisie
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JackieSmith Premium
You're welcome.
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Aimforit Premium
Greetings Chrisie1
I enjoyed reading your blog, but I am wondering if your major headings are too pale, maybe try a heavier colour to gain the effect.

well done, and best of luck
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buildyournow Premium
Hello Chriie...excellent review! Very informative and engaging and does give credibility to Wealthy Affiliate platform as the the answer to 'defeating the struggle' people have today.
Well done!
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eosegueraf Premium
Hello Chrisie:
Think of Jaaxy as a very helpful and easy to use tool my friend, because that is what it is. As Kyle says: just start up with a broad phrase and narrow it down.
Following is a list of keywords I found in less than 5 minutes:
website marketing companies 277 48 91
lawyer website marketing 199 34 99
website marketing tools 334 57 191
website marketing consultant 252 43 87
best website marketing 171 30 200
local website marketing 120 21 129
website marketing tool 24 5 105
small business websitemarketing 144 25 100
website marketing ebook 56 10 13
affordable website marketing 48 9 100
real estate website marketing 260 45 154
website marketing package 48 9 163
affiliate website marketing 64 11 89
website marketing experts 80 14 100
I do not own the keywords, no one does, so if you want to use any of them just go ahead.
If you are not satisfied with the keywords you find, just start again with a different phrase until you hit the keywords that you feel good about.
I hope this helps. Cheers from México.
Eugenio.
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HarveyBrown Premium
Hello Christie, really nice. I did feel like you were speaking to me.
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redbiro Premium
Thank you Kyle for presenting your video about writing a review. I appreciate your training as I'm sure we can all benefit from your experience. You mentioned in your video that we may paste a link to our review for feedback. I would love any feedback from my review to know if I passes the CIAO principle. Thank you in advance for any feedback. https://haulnride.com/best-heated-motorcycle-gloves-review-stay-warm
Cheers Dave
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bbhugaloo Premium
Being on Kyle's super affiliate challenge, I am going through this lesson two to three time in depth and keep returning to it before doing the super affiliate assigned tasks for week 1. It is key to get the WA review on track. But no worry if the review has imperfections, we can still edit and change later. Right now objective is to write the review. The two other articles should be a breeze, and will link to the review (as learned in the video).
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Kyle Premium
Yeah, definitely not an issue. The review is something that can continue to evolve over time, as you gain experience here and as WA evolves, which happens frequently.

So you can absolutely be observational within your review for many elements, objective where it makes sense to do so.
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davehayes Premium
What a superb video, with clear direction on how to create compelling reviews.I learned some good information and looking to put it into practice.

As with all of the training done so far here at WA...It makes it easy for use to implement, as well as adding value to us in the small business market place

Excellent
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Kyle Premium
Awesome, glad it offered you a lot of clarity on the creation of reviews within your given niche. :)
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EZbobb Premium
Again thank you for the training that you have outlined in such simple ways and the feedback I see from the community to those asking questions. Many of the questions I have are already being answered by the discussion happening.

You make the overwhelming part I feel for a new person coming into this new adventure of starting an online business more confident I CAN DO THIS!

Thanks - now to create the review
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Tjwdake22 Premium
Hi Kyle, since I have only been with WA five days I am not quite sure on what to write about in my review. I will do the best I can with what little knowledge that I have. I can definitely say I have learned so much from WA training program and I am enjoying what I am learning.
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This is teaching you how to write a review about your personally niche not a review for WA. WA, is his product so that is why he is giving this example.
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DaliaVVargas Premium
Kyle, this training video was very, very good. I have a question. Do I write my own opinion about the training, or can I get some from the Better Business Bureau, or from your website? I just don't want to get someone else's information and use it in my writing about WA, but I feel as though getting others' opinions would be better being that I've not learned everything that I need to know about WE. At the same time, I don't want to do anything that would be considered plagiarizing. Please help!!!
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FeltonT Premium
I really enjoyed the video. However, I found myself asking this question and pondering this thought...seeing that WA has been around for quite some time now. What would be the point of me writing another review?

Well, folks needless to say...The answer came to me quite suddenly, and I believe if I had not taken the time and gone through the training provided here it wouldn't have happened.

So, maybe you are asking yourself, what thought?

Here it is.

It all comes down to targeting the proper audience or people group or groups. That alone has helped me, And I truly hope this helps some of you.

Stay focused and be blessed.

Felton T.
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Kyle Premium
As it will be the cornerstone of your website whenever you "recommend" WA to others. They will want to get your take and see your review of anything that you are recommending. This leads to higher conversions.

So as rule of thumb moving forward, anything that you will be "promoting" on your website, you will want to provide a thorough review of.
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Jaybez Premium
Great insight.
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FeltonT Premium
Hi, Kyle, Thanks so much for the feedback. Yes, I trust that you are right. I'm so sick of "so-called value giving marketers" not delivering on their promises.

My goal is to be one of the few marketers that will always deliver on what I have promised. I believe some would call this "Marketing Integrity". This is what I have found here at WA.

Thanks again.

Stay focused and be blessed.

Felton T.
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YourBizTips Premium
Woww! I think it was not the easiest part of the training as far as I am concerned but I hope that I have done a good job. Here is my Wealthy Affiliate review blog: https://easytoretire.com

I would really appreciate it if a few of you could take the time to go through it a honestly tell me what you think, what you like and where I could make improvements.

Then, If you would be kind enough to post a comment on my website. Thanks a million for doing that. PM me and I will reciprocate.

John ツ
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